How to Make the Most of Podcast Reviews
09/25/23 • 13 min
Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.
Kane and Ash talk about how to make the most out of podcast reviews including how to get them in the first place and what to do to get the most out of it once you've got them!
Reviews are relevant and matter for all podcasts, so whether you have a big audience or a small one, you're just starting out or you have been around a while, listen in to learn how to gain and then utilise reviews.
KEY TAKEAWAYS
- One of the only ways to give an indication of the popularity and size of your podcast is via reviews. This is how you can make an impression on new listeners or those just seeking out content.
- Reviews can give you credibility, with potential listeners but also with clients, sponsors and more.
- Negative reviews aren’t common on podcasts, it’s a very different space than social media.
- Share your reviews on your podcast, it makes you look great but also encourages people to leave them as they want theirs to be read out!
- Create some back and forth with your audience and reviewers, it generates content and builds a relationship with your audience.
BEST MOMENTS
‘It’s quite beneficial as a social proof sort of thing’
‘If you get a 1-star review and it hurts your feelings, it’s probably true what they’re saying’
‘Leave us a review, we will read it out!’
‘If you give people too many tasks they just won’t do any of them’
VALUABLE RESOURCES
EPISODES TO CHECK OUT NEXT
Podcast Production - The Cost of the Wrong Choice
How to Launch a Number 1 Podcast - Part 1
ABOUT THE HOSTS
Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.
They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.
Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.
Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.
CONNECT & CONTACT
Email: [email protected]
Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.
Kane and Ash talk about how to make the most out of podcast reviews including how to get them in the first place and what to do to get the most out of it once you've got them!
Reviews are relevant and matter for all podcasts, so whether you have a big audience or a small one, you're just starting out or you have been around a while, listen in to learn how to gain and then utilise reviews.
KEY TAKEAWAYS
- One of the only ways to give an indication of the popularity and size of your podcast is via reviews. This is how you can make an impression on new listeners or those just seeking out content.
- Reviews can give you credibility, with potential listeners but also with clients, sponsors and more.
- Negative reviews aren’t common on podcasts, it’s a very different space than social media.
- Share your reviews on your podcast, it makes you look great but also encourages people to leave them as they want theirs to be read out!
- Create some back and forth with your audience and reviewers, it generates content and builds a relationship with your audience.
BEST MOMENTS
‘It’s quite beneficial as a social proof sort of thing’
‘If you get a 1-star review and it hurts your feelings, it’s probably true what they’re saying’
‘Leave us a review, we will read it out!’
‘If you give people too many tasks they just won’t do any of them’
VALUABLE RESOURCES
EPISODES TO CHECK OUT NEXT
Podcast Production - The Cost of the Wrong Choice
How to Launch a Number 1 Podcast - Part 1
ABOUT THE HOSTS
Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.
They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.
Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.
Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.
CONNECT & CONTACT
Email: [email protected]
Previous Episode
The Easiest Mistakes to make as a Podcaster
Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.
There are some mistakes that almost all podcasters make, tune in with Ash and Kane to find out what they are and how you can avoid making them. They focus on everything from your artwork and show notes to how to give valuable content to create an engaged audience.
KEY TAKEAWAYS
- Follow this podcast! Don’t miss out on free, high quality advice.
- Bad intros: intros that are pre-recorded and generic are outdated and boring. They encourage listeners to skip.
- Record an intro after you have interviewed a guest so you can highlight the relevant points about them. Don’t just read their cv or bio.
- Neglecting the show notes and titles. These are your opportunity to create great SEO and content.
- Be authentic, be you.
- Bad artwork. People who don’t know you will click on your podcast because of your artwork and title, don’t underestimate the importance of your artwork.
- Doing too much. It’s best to focus on certain tasks and add them into your schedule, then build up to doing more.
- Trying to please everyone. You can’t and in the process you will lose the audience you really want.
- Don’t hold back your content, give good valuable content without a paywall.
BEST MOMENTS
‘If you do have interviews don’t read their cv out’
‘Your artwork needs to be big, bold, clear and if it’s going to have your photo on it make sure it’s high res’
‘If you don’t spend money on anything else spend money on a designer to do your artwork’
‘Pleasing everyone just results in pleasing nobody, be more niche’
‘If you want to stand out, create niche content’
VALUABLE RESOURCES
EPISODES TO CHECK OUT NEXT
Podcast Production - The Cost of the Wrong Choice
How to Launch a Number 1 Podcast - Part 1
ABOUT THE HOSTS
Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.
They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.
Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.
Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.
CONNECT & CONTACT
Email: [email protected]
Next Episode
How to Find, Retain and Maximise Sponsors for Your Show
Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.
Want the inside scoop on getting sponsors for your podcast and keeping them coming back? Kane and Ash talk about how you can maximise sponsor retention and drive results. Learn clever ways to seamlessly weave sponsored messages into your show so listeners don't tune them out, discover ideal ad placement, duration, and frequency to drive conversions. Plus, tips for finding sponsors aligned with your audience and content so endorsements feel authentic.
KEY TAKEAWAYS
- Negotiate longer initial deals (8-12 weeks) so sponsors see results before deciding to renew. Remind them most listeners need multiple touchpoints before taking action.
- Make ads conversational, relatable and seamlessly blended into content. Avoid scripted reads that interrupt the flow.
- Place ads mid-episode when retention is highest, not beginning/end where skipping is easy.
- Select sponsors carefully to ensure true audience alignment. Products you genuinely use and endorse convert better.
- Maximise value by promoting sponsors in other channels like email lists and one-on-one conversations.
- Gradually extend deal lengths to lock in sponsors long-term as your audience grows.
BEST MOMENTS
"Can't skip if we're sneaky. Exactly. So now it's just in the brain and they can't avoid it."
"I would rather take a little bit less money at that point...and it be guaranteed over the year paid up front than having to find to negotiate sponsorships every 8 to 12 weeks personally."
"Put yourself in the listener's shoes"
"If you're sponsoring your own podcast with your own brand or selling your own thing, take this same advice."
VALUABLE RESOURCES
EPISODES TO CHECK OUT NEXT
Podcast Production - The Cost of the Wrong Choice
How to Launch a Number 1 Podcast - Part 1
ABOUT THE HOSTS
Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.
They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.
Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.
Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.
CONNECT & CONTACT
Email: [email protected]
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