The art of the podcast intro

03/11/25 • 19 min

Hosted by award-winning podcasters Damien St John and Ant McGinley, the Podcast Advice Show is your go-to place for the latest tips and takeaways. In this episode of we break down the essential elements of a perfect podcast introduction with Katie Paterson from The Podcast Host. Learn why your intro is critical for both new and returning listeners, discover the ideal length for maximum engagement, and explore practical techniques to make your podcast introduction stand out. From avoiding common mistakes to implementing effective sonic branding, this episode provides actionable advice for crafting introductions that hook listeners instantly. Whether you're launching your first show or refreshing an established podcast, these expert tips will help you create podcast introductions that build your audience and strengthen your brand.

Read Katie's research into podcast introductions here https://www.thepodcasthost.com/business-of-podcasting/podcast-intro-formula

If you find our battle-tested insight useful, you can buy us a coffee at https://buymeacoffee.com/podcastadviceshow

Affiliate: Bad internet ruining recordings? Riverside captures perfect audio and video, whatever your set up. Start recording with Riverside for free at https://podomedy.com/riverside

Stay connected with the Podcast Advice Show at getpodcastadvice.com

Affiliate: Bad internet ruining recordings? Riverside captures perfect audio and video, whatever your set up. Start recording with Riverside for free now at https://bit.ly/podomedy-riverside

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Read Katie's research into podcast introductions here https://www.thepodcasthost.com/business-of-podcasting/podcast-intro-formula

If you find our battle-tested insight useful, you can buy us a coffee at https://buymeacoffee.com/podcastadviceshow

Affiliate: Bad internet ruining recordings? Riverside captures perfect audio and video, whatever your set up. Start recording with Riverside for free at https://podomedy.com/riverside

Stay connected with the Podcast Advice Show at getpodcastadvice.com

Affiliate: Bad internet ruining recordings? Riverside captures perfect audio and video, whatever your set up. Start recording with Riverside for free now at https://bit.ly/podomedy-riverside

Hosted on Acast. See acast.com/privacy for more information.

Previous Episode

Should you quit your podcast?

Hosted by award-winning podcasters Damien St John and Ant McGinley, the Podcast Advice Show is your go-to place for the latest tips and takeaways. Before you quit, discover the 5 essential questions that could transform your podcasting journey. Vic Turnbull, Founder of Mic Media, explores how to reconnect with your audience, find your unique value proposition, and create sustainable production processes. Plus, get practical tips on gathering meaningful listener feedback beyond download numbers. Learn why successful podcasters view challenges as puzzles to solve rather than signals to quit.

If you find our battle-tested insight useful, you can buy us a coffee at https://buymeacoffee.com/podcastadviceshow

Affiliate: Bad internet ruining recordings? Riverside captures perfect audio and video, whatever your set up. Start recording with Riverside for free at https://podomedy.com/riverside

Stay connected with the Podcast Advice Show at getpodcastadvice.com

Affiliate: Bad internet ruining recordings? Riverside captures perfect audio and video, whatever your set up. Start recording with Riverside for free now at https://bit.ly/podomedy-riverside

Hosted on Acast. See acast.com/privacy for more information.

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Hosted by award-winning podcasters Damien St John and Ant McGinley, this episode explores the ethical challenges facing true crime podcasters. Together with Adam Lloyd from the UK True Crime podcast, we examine when coverage becomes exploitation, whether creators should contact victims' families, how to ensure accuracy without journalism training, the ethics of monetising tragedy, and balancing engagement with dignity. For independent podcasters navigating these moral complexities, we offer guidance on creating compelling content while maintaining ethical standards and respecting those affected by crime.

Subscribe to Adam's post for more True Crime coverage at https://www.uktruecrime.com

Affiliate: Bad internet ruining recordings? Riverside captures perfect audio and video, whatever your set up. Start recording with Riverside for free now at https://bit.ly/podomedy-riverside

If you find our battle-tested insight useful, you can buy us a coffee at https://buymeacoffee.com/podcastadviceshow

Affiliate: Bad internet ruining recordings? Riverside captures perfect audio and video, whatever your set up. Start recording with Riverside for free now at https://bit.ly/podomedy-riverside

Hosted on Acast. See acast.com/privacy for more information.