Embracing Life With Softness & Ease w/Storyteller Zoila Darton

02/09/22 • 47 min

Passionate creator, innovator and skilled connector Zoila Darton wants women of color to embrace and own their journey as CEO & creative director of WORD Agency, an LA based creative agency dedicated to culturally rich storytelling, brand elevation & experiential marketing.

A proud afro-Latina, Zoila’s career began more than 15 years ago, with success in the entertainment industry; starting in the music industry where she served as Director of Marketing & Artist Relations at boutique Latin Music Publishing and Distribution company Mayimba Music. After delivering dynamic digital campaigns and events in music, she parlayed her knowledge of relationship building, cultural trends and conceptual ideation into launching the boutique agency WORD, where she builds meaningful marketing campaigns, creative content and consumer experiences for brands like The Los Angeles Philharmonic, HBO, Red Bull, Foot Locker, Nike, Converse & Lululemon.

In this week’s episode, Zoila and host Shanetta McDonald get into:

Owning your story through storytelling
Women of color allowing themselves the gift of rest and softness.
How motherhood can kickstart our personal healing

Connect with Zoila:
https://word.agency/
WORD Agency Instagram: @word.agency
Zoila Darton’s Instagram: @zoiladarton

Connect with us:
Instagram: @ourmotif
Twitter: @ourmotif
Facebook: @ourmotif
Newsletter sign-up: ourmotif.co

Feel free to leave us a rating + review if you’ve enjoyed this episode. + remember to subscribe to receive alerts on our upcoming episodes.

In this week’s episode, Zoila and host Shanetta McDonald get into:

Owning your story through storytelling
Women of color allowing themselves the gift of rest and softness.
How motherhood can kickstart our personal healing

Connect with Zoila:
https://word.agency/
WORD Agency Instagram: @word.agency
Zoila Darton’s Instagram: @zoiladarton

Connect with us:
Instagram: @ourmotif
Twitter: @ourmotif
Facebook: @ourmotif
Newsletter sign-up: ourmotif.co

Feel free to leave us a rating + review if you’ve enjoyed this episode. + remember to subscribe to receive alerts on our upcoming episodes.

Previous Episode

Healing Generational Money Wounds w/ Wealth Generator Linda Garcia

Welcome to Season 3!

We’ve got money on our mind. $$$

Wealth generator Linda Garcia empowers women of color to expand our imagination of what’s possible and to dream big as CEO & founder of In Luz We Trust, kicking off our third season of The Motif Podcast.

A Cali native and proud Latina, Linda Garcia spent 17 years working in the TV and film industry helping well-recognized TV networks, movie studios and streaming services build programming for the U.S. Hispanic market. Despite enjoying the work, Linda knew there was more to life than working to make someone else rich. Eventually, she took the knowledge she’d gained and used it to launch the Let There Be Luz podcast: a weekly podcast aimed to channel one’s spiritual journey.

In 2019 Linda had a spiritual journey that led her to what she considers her life’s purpose: to help the Latinx community heal the generational money wounds that prevent them from achieving wealth.

Here’s what Linda and host Shanetta McDonald cover in the episode:

How can women of color get started with investing
Erasing limiting beliefs women of color have when it comes to money
How healing your wounds can help unlock your purpose to help others.

Connect with Linda:
https://www.inluzwetrust.com/
In Luz We Trust Instagram: @inluzwetrust
Linda Garcia’s Instagram: @luzwarrior
Sign up for WREAM or STACKS investment courses:
https://inluzwetrust.teachable.com/courses

Connect with us:
Instagram: @ourmotif
Twitter: @ourmotif
Facebook: @ourmotif
Newsletter sign-up: ourmotif.co

Feel free to leave us a rating + review if you’ve enjoyed this episode. + remember to subscribe to receive alerts on our upcoming episodes.

Next Episode

Destigmatizing Mental Health + Initiating Collective Healing w/CEO & Founder of Saddie Baddies, Priscilla Agyeman

Mental health advocate and digital creator, Priscilla Agyeman calls for women of color to seek community as a part of their wellness & mental health practice as CEO & founder of Saddie BaddiesTM, a virtual safe space for people of color to destigmatize mental health and initiate collective healing.

Born first-generation to African parents, Priscilla grew up feeling the unspoken pressure of needing to succeed, due to the generational hardships of those who’d come before her, in addition to facing societal pressures, specifically in academia. After experiencing anxiety during college and thereafter, she became inspired to share about her struggles. She noticed that there wasn’t a digital platform designed primarily for young Black, Latinx, Asian, Indigenous and multiracial people that educated and unpacked the layers of mental health, and knew that needed to change.

In this week’s episode, Priscilla and host Shanetta McDonald open up to listeners about:

Identifying the root of our formed notions around mental health as Black women and women of color.
Tapping into community to seek help, solace and comfort to support our well-being.
Implementing radical self-preservation and prioritizing self-care.

Connect with Priscilla:
https://www.saddiebaddies.com/
Saddie Baddies Instagram: @saddie_baddies
Priscilla Agyeman Instagram: @priscilla.o.agyeman

Connect with us:
Instagram: @ourmotif
Twitter: @ourmotif
Facebook: @ourmotif
Newsletter sign-up: ourmotif.co