Private Patient Advocacy: Educating Patients To Be Their Own Advocates With Antra Boyd And Karen DiMarco
05/11/22 • 33 min
In a world of medical and health jargon, it can be difficult for patients to understand the kind of care they are getting. Sometimes, beyond the language, it is in the way health professionals communicate to the patient and their families as well as to each other. Today's guests, Antra Boyd and Karen DiMarco, both saw the need for private patient advocacy, helping patients learn to advocate for themselves. In this episode, they join Samuel Gbadebo to talk about the problems they saw and what needs to be addressed. They also share their perspectives as nurses on how important the medical sales role and pharmaceutical sales rep are and what value they can provide to their clients.
In a world of medical and health jargon, it can be difficult for patients to understand the kind of care they are getting. Sometimes, beyond the language, it is in the way health professionals communicate to the patient and their families as well as to each other. Today's guests, Antra Boyd and Karen DiMarco, both saw the need for private patient advocacy, helping patients learn to advocate for themselves. In this episode, they join Samuel Gbadebo to talk about the problems they saw and what needs to be addressed. They also share their perspectives as nurses on how important the medical sales role and pharmaceutical sales rep are and what value they can provide to their clients.
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Advertising In The Med-Tech Industry With Zed Williamson & Clark Wiederhold
When it comes to med-tech advertising, the company that today’s guests represent is ahead of the competition. There are times when patients don't come into practice from their providers. This can happen for many reasons but this company finds a way to fix it, no matter the specialty. Join Samuel Gbadebo as he talks to Zed Williamson and Clark Wiederhold on the second episode of this two-part interview. Learn how they help reps in fulfilling their practices. Find out more about med-tech advertising. And, discover how they create predictable, trackable patient demand for specialty medical practices and med-tech companies.
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Next Episode
Private Patient Advocacy: The Medical Sales Rep’s Role In The Nursing World With Antra Boyd And Karen DiMarco, Part 2
In part two of our interview with Antra Boyd and Karen DiMarco, we get more of their perspective of the medical sales industry, specifically the role they believe a medical sales rep plays and its importance to their role as nurses. Antra and Karen started a company and have a podcast where they speak about patient advocacy, impacting how nurses receive an education.
To listen to the first part, check it out at The Medical Sales Podcast.
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