Episode 4: Interview with Justin King, B2X Partners

06/11/19 • 14 min

Justin King of B2X Partners talks about how change management is one of the biggest challenges of any digital transformation project and the critical need to build digital experiences that are customer-first oriented. He also addresses how to leverage the knowledge and expertise in an organization to create better online experiences that drive revenue.

Previous Episode

Episode 3: Interview with Mark Dancer, Network for Channel Innovation

Mark Dancer of the Network for Channel Innovation talks with Tom Gale about the challenges distributors are addressing as they undertake digital transformation programs. As author of the upcoming edition of the Facing the Forces of Change report series published by the National Association of Wholesaler-Distributors, Mark has been in research mode for more than a year and shares some of that insight in this edition.

Next Episode

Episode 5: Better Prospecting – A Case Study in Sales Micro-Training

Matt McCorkle, Manager of U.S. Branch Operations, Kaeser Compressors, discusses how he used a combination of conventional and micro- sales training methods to build a culture of prospecting and grow new accounts for Kaeser’s 100-person distribution sales force in the U.S. We also hear from Steve Meyer, president and CEO of Rapid Learning Institute, a provider of sales and leadership micro training, on how micro-training is different.

Host: MDM CEO Tom Gale