The Mary Jane Society Podcast - #34_ Dispensary SEO With Jeremy Johnson

#34_ Dispensary SEO With Jeremy Johnson

07/25/22 • 42 min

Cash was the most common way to buy weed before Covid hit...then everything changed. Stores closed and we were forced to buy online.
We went from no one wanting to shop online for weed to everyone HAVING to shop online.

Dispensaries were not technologically capable of seamlessly merging retail and eCommerce sales because of issues specific to the industry like compliance and inventory.

Today we meet Jeremy Johnson, head of business development at Dispense, a B2B software company that offers a way to merge online sales with retail POS systems. He also explains how Dispense has an edge on their competition, Dutchie and IHeart Jane.

And how the industry is ready to use brands, strains, and product names to increase SEO website traffic, not 'dispensary near me' like everyone else is using.

Dispense: https://www.dispenseapp.com/
Jeremy/LinkediN: https://www.linkedin.com/in/jeremystephenjohnson/

The Mary Jane Society is produced and hosted by Pam Chmiel, a marketer and publicist specializing in the cannabis industry. Get in touch to discuss your business strategy or explore working together at [email protected].

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Dispensaries were not technologically capable of seamlessly merging retail and eCommerce sales because of issues specific to the industry like compliance and inventory.

And how the industry is ready to use brands, strains, and product names to increase SEO website traffic, not 'dispensary near me' like everyone else is using.

Dispense: https://www.dispenseapp.com/
Jeremy/LinkediN: https://www.linkedin.com/in/jeremystephenjohnson/

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Previous Episode

#33_ Funding Your Cannabis Business with Scott Jordan

Are You Looking to Fund Your Cannabis Business?

I speak to Scott Jordan, founder of the Alternative Finance Network for the low-down on who is loaning money and investing in the mom-and-pop cannabis entrepreneurs. Spoiler alert- not many.

Scott has been brokering finance deals for the cannabis industry since 2013 and has relationships with all types of lenders, public and private. He has witnessed the industry's growth from the start of legalization in Colorado and knows how to navigate the minefields of securing financing for your business.

https://www.linkedin.com/in/thescottjordan/

https://alternativefinancenetwork.com/

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Next Episode

#35_ Chef Jordan Wagman On The State Of Infused Food & Drinks

As the government lags behind on regulating consumption lounges, infused cannabis events are quietly becoming the hottest ticket in town.

Chef Jordan Wagman is a James Beard nominee who is using his professional talent to experiment with cannabis as an ingredient. He curates and creates infused food and drinks experiences for brand activations and other events.

Jordon also has a sixth book on the way, and just returned from Europe speaking at events and advising others on the nuances of cooking with cannabis.

https://www.linkedin.com/in/jordan-r-wagman-4b568a10/
https://jordanwagman.com/

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