Legal & General's Digital product lead - Tariq Maonah on the importance of customer feedback in driving digital innovation
The MarTech & Optimisation Podcast11/21/24 • 46 min
During today's episode, we explore with Tariq Maonah, Digital product lead at Legal & General - how to build a customer-first digital business at scale by collecting direct customer feedback and building products and experiences focused on solving customers day to day challenges.
We'll explore:
- The role that customer feedback plays in driving the digital roadmap
- How Legal & General links their workforce as closely as possible with their customers
- How datasets are created out of customer feedback
- The importance of getting data into the hands of as wide a group as possible
- The importance of creating a unified customer experience across all their products
To get in touch with future questions or to be interviewed for a future episode, email [email protected] or visit us at www.ratiopartners.co.uk
11/21/24 • 46 min
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