Applying Improv to Product Design and Usability

I am Kathy Klotz-Guest, founder of Keeping it Human, coming to you live from San Jose, CA, in Silicon Valley. This show airs Thursdays at 3:30 PM PDT. We help marketing executives and their teams tell their most important company, product and customer stories to the world. This podcast is all about making marketing communications and content more human, fun and effective. We are a jargon-monoxide-poisoning free zone. Leave a comment on the blog. Follow Kathy. Applied Improvisation and Product Design Applying improvisation to communication, teamwork and leadership has received a lot of business press lately. Improvisation principles can also be used in marketing areas including product design and usability. Join me Oct 23rd when we chat to Jessie Shternshus, a fellow Applied Improv Network member, about how improv principles can improve design. About As the founder and owner of The IMPROV EFFECT, Jessie weds her lifelong passion for and expertise in applied improvisation with the fast paced demands of the corporate world. In her classes she helps people become better listeners, team players, leaders, and communicators. Her physically engaging and playful workshops are relevant to all fields of life; participants of her workshops vary from college professors to engineers and from web developers to lawyers. Jessie gained her formal education at USF and NYU. Throughout her career she has worked with Fortune 500 companies and companies such as CBS, Johnson & Johnson, Expedia, Getty Images and Celgene.