Special: COVID-19 and your business. Be Calm!!!

03/17/20 • 5 min

2 Listeners

Great leaders can't lead unless there is an opportunity to lead. During crisis such as that surrounding the coronavirus, anxiety is high and panic often lies just below the surface in the minds of many people. Such situations give business owners the chance to really separate themselves from others. Calm is contagious. If you remain calm and kind with your venders, your customers, and your employees, they'll remember that. When the smoke clears and normalcy returns, your business will benefit.

Previous Episode

What should I do if the economy falters?

With all the uncertainty surrounding our their surrounding COVID-19, a lot of business owners are wondering what's going to happen next. Many are questioning if this is going to kick-start a recession. Fear abounds! When people are afraid they often make decisions that will have lasting unintended consequences. One common reaction is to cut back on marketing. Dozens of studies over the last hundred years have indicated that this could be the worst thing you can do and can easily lead to much worse cuts down the road. In this episode, we explore the reasons why marketing yourself properly during rough times can help guarantee your survival and significantly increase your market share when the economy comes back (and it always does).

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Top 6 ways to ensure your business thrives post-COVID19

1 Recommendations

The newness of the COVID-19 situation has now passed. The business owners that are planning to be around when this is over are =really starting to think about what the future looks like for them. In every crisis in world history, market shares are redistributed in nearly every industry. You can either find yourself higher up the food chain, lower, or not part of that food chain at all. The decisions you make right now will shape your business post-COVID19. Here are some things you can be doing from your home that will insure you are ready to rock and roll when the country restarts itself.