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The Insurance Marketing and Advertising Podcast - Jeff Hughes and Andy Meng on How Insurance Marketers are Leveraging Big Data

Jeff Hughes and Andy Meng on How Insurance Marketers are Leveraging Big Data

10/30/13 • -1 min

The Insurance Marketing and Advertising Podcast
Jeff Hughes of Assurant Solutions and Andy Meng of Merkle discuss how insurers are finding new ways to meld in-house, third-party and social information to better identify prospective customers and shape their marketing messages.
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Jeff Hughes of Assurant Solutions and Andy Meng of Merkle discuss how insurers are finding new ways to meld in-house, third-party and social information to better identify prospective customers and shape their marketing messages.

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