First Impressions Matter: How Outdated Content Can Drive Customers Away
10/21/24 • 21 min
Welcome to episode 12 of The Growth Addicts Podcast!
Today I respond to and expand on a recent post I made on Instagram and Threads. In this post I suggested that if I landed on your small business Instagram page and there hadn’t been a post for weeks or months, with no explanation, I would presume you were closed.
This post caused quite the stir, especially amongst fellow small business owners on threads, so I’ve embraced the opportunity to talk a bit more about the necessity of a current and engaging Instagram presence for your small business. We’ll discuss how outdated content can harm your brands reputation and how to avoid this.
You can find the survey I refer to in this episode here
Thanks as always to our season 2 sponsor, Kirsty of KM Accountancy
What’s Next?
💌 Want content prompts that actually get clients?
Grab my free list of 30 proven hooks to Attract, Nurture & Convert on social media—straight to your inbox:
👉 Get your FREE prompts
🙌 Huge thanks to our sponsor KM Accountancy
If you're after an accountant who genuinely gets small business life, Kirsty is your woman.
→ kmaccountancy.co.uk
💷 Free £50? Yes please.
If you're ready to switch to a better business bank account, Monzo’s where it’s at.
→ Get the offer here
🔥 Ready to Get Seen & Get Sales?
Join my mentor group and get expert support, weekly content prompts, and a group that actually feels good to be part of.
🎁 Bonus just for waitlist members: Get a free digital copy of my bestselling Social Media Planner plus access to the video workshop where I show you how to plan a week’s content (for multiple platforms!) in under an hour.
📲 Come hang out on Instagram
That’s where you’ll find podcast updates, social media tips, and the occasional reel that deserves a BAFTA (or at least a like).
→ @amandahugh...
Welcome to episode 12 of The Growth Addicts Podcast!
Today I respond to and expand on a recent post I made on Instagram and Threads. In this post I suggested that if I landed on your small business Instagram page and there hadn’t been a post for weeks or months, with no explanation, I would presume you were closed.
This post caused quite the stir, especially amongst fellow small business owners on threads, so I’ve embraced the opportunity to talk a bit more about the necessity of a current and engaging Instagram presence for your small business. We’ll discuss how outdated content can harm your brands reputation and how to avoid this.
You can find the survey I refer to in this episode here
Thanks as always to our season 2 sponsor, Kirsty of KM Accountancy
What’s Next?
💌 Want content prompts that actually get clients?
Grab my free list of 30 proven hooks to Attract, Nurture & Convert on social media—straight to your inbox:
👉 Get your FREE prompts
🙌 Huge thanks to our sponsor KM Accountancy
If you're after an accountant who genuinely gets small business life, Kirsty is your woman.
→ kmaccountancy.co.uk
💷 Free £50? Yes please.
If you're ready to switch to a better business bank account, Monzo’s where it’s at.
→ Get the offer here
🔥 Ready to Get Seen & Get Sales?
Join my mentor group and get expert support, weekly content prompts, and a group that actually feels good to be part of.
🎁 Bonus just for waitlist members: Get a free digital copy of my bestselling Social Media Planner plus access to the video workshop where I show you how to plan a week’s content (for multiple platforms!) in under an hour.
📲 Come hang out on Instagram
That’s where you’ll find podcast updates, social media tips, and the occasional reel that deserves a BAFTA (or at least a like).
→ @amandahugh...
Previous Episode
Recognising and Avoiding Burnout in Your Small Business
Chronic stress aka burnout is a real problem amongst small business owners in 2024 and we need to talk about it.
Join me for episode 11 of Growth Addicts with my guest Lauren Young Psychotherapist at The Burnout Therapist.
Lauren knows all too well how burnout can affect small business owners and so today we talk about how to recognise the signs of burnout and importantly, how to avoid it.
Lauren can be found on Instagram @the.burnout.therapist
or website www.theburnouttherapist.co.uk
Thanks as always to our season 2 sponsor Kirsty of KM Accountancy
What’s Next?
💌 Want content prompts that actually get clients?
Grab my free list of 30 proven hooks to Attract, Nurture & Convert on social media—straight to your inbox:
👉 Get your FREE prompts
🙌 Huge thanks to our sponsor KM Accountancy
If you're after an accountant who genuinely gets small business life, Kirsty is your woman.
→ kmaccountancy.co.uk
💷 Free £50? Yes please.
If you're ready to switch to a better business bank account, Monzo’s where it’s at.
→ Get the offer here
🔥 Ready to Get Seen & Get Sales?
Join my mentor group and get expert support, weekly content prompts, and a group that actually feels good to be part of.
🎁 Bonus just for waitlist members: Get a free digital copy of my bestselling Social Media Planner plus access to the video workshop where I show you how to plan a week’s content (for multiple platforms!) in under an hour.
📲 Come hang out on Instagram
That’s where you’ll find podcast updates, social media tips, and the occasional reel that deserves a BAFTA (or at least a like).
→ @amandahugh...
Next Episode
Embracing the Multi-Hyphenate Career: Insights for Small Business Owners with Vary Truesdale
In this episode of The Growth Addicts Podcast, we dive into the world of the "multi-hyphenate" career with special guest Vary Truesdale. With a career that spans multiple skills and professions, Vary shares her journey and the benefits of embracing a multi-passionate path. Discover how working across various disciplines can unlock new opportunities, keep your business adaptable, and perhaps most importantly, bring personal fulfillment. If you're a small business owner curious about balancing various interests or seeking inspiration for a more flexible approach to your career, this episode is packed with valuable insights just for you!
You can find Vary on Instagram @veryy.vary
Thanks as always to our season 2 sponsor @km.accountancy
What’s Next?
💌 Want content prompts that actually get clients?
Grab my free list of 30 proven hooks to Attract, Nurture & Convert on social media—straight to your inbox:
👉 Get your FREE prompts
🙌 Huge thanks to our sponsor KM Accountancy
If you're after an accountant who genuinely gets small business life, Kirsty is your woman.
→ kmaccountancy.co.uk
💷 Free £50? Yes please.
If you're ready to switch to a better business bank account, Monzo’s where it’s at.
→ Get the offer here
🔥 Ready to Get Seen & Get Sales?
Join my mentor group and get expert support, weekly content prompts, and a group that actually feels good to be part of.
🎁 Bonus just for waitlist members: Get a free digital copy of my bestselling Social Media Planner plus access to the video workshop where I show you how to plan a week’s content (for multiple platforms!) in under an hour.
📲 Come hang out on Instagram
That’s where you’ll find podcast updates, social media tips, and the occasional reel that deserves a BAFTA (or at least a like).
→ @amandahugh...
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/the-growth-addicts-podcast-319116/first-impressions-matter-how-outdated-content-can-drive-customers-away-76789324"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to first impressions matter: how outdated content can drive customers away on goodpods" style="width: 225px" /> </a>
Copy