
The FPC Podcast
FirstPartyCapital
The FPC podcast covers the latest financial news in the ad tech sector, diving into the latest funding rounds, M&A transactions and economic trends.
Each week we bring you the latest hot takes and interviews with leading entrepreneurs and investors.
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Top 10 The FPC Podcast Episodes
Goodpods has curated a list of the 10 best The FPC Podcast episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The FPC Podcast for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The FPC Podcast episode by adding your comments to the episode page.

Episode 5: M&A Frenzy with Andrew Buckman, VP Marketing & Investor Relations, Azerion
The FPC Podcast
12/11/24 • 40 min
Chapters
00:00 Introduction
01:41 Andrew Buckman's Career Journey
02:10 Experian's Acquisition of Audigent
07:03 Insights on Experian's Strategy
10:52 Channel Factory Rumuors and Valuation Discussion
13:09 Holdco News: Omnicom and IPG Merger
14:15 Impact of Omnicom and IPG Merger on the Industry
20:43 Indie Agencies and Market Dynamics
24:11 Azerion and the Goldbach Acquisition
35:33 Strategic Partnerships and Future Outlook
37:29 Conclusion and Final Thoughts
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04/09/25 • 38 min
00:00 Navigating the Current Economic Landscape
02:59 Shane Shevlin's Journey in Ad Tech
05:53 The Impact of Recent M&A Activity
08:58 Insights on WPP's Acquisition of Infosum
11:48 The Future of M&A in Ad Tech
15:08 The Rise of Curation in Ad Tech
17:54 Bedrock Platform: A New Player in Ad Tech
20:56 The Role of Bedrock in the Ad Tech Ecosystem
24:05 The Future of Media Buying and Curation
26:59 Investment Opportunities in Bedrock
30:07 Conclusion and Future Outlook
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Episode 17: Q&A with Mark Zagorski, CEO of DoubleVerify
The FPC Podcast
04/16/25 • 30 min
00:00 Introduction to Mark Zagorski and DoubleVerify
04:59 Mark's Journey in Ad Tech
10:08 The Evolution of Ad Tech and DoubleVerify's Role
15:10 M&A Strategy and Investment Insights
19:56 DoubleVerify's Investment in FPC and Future Collaborations
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Episode 11: The FPC Origin Story & What's Next?
The FPC Podcast
02/18/25 • 38 min
Four years ago, we launched FirstPartyCapital with a simple but bold thesis: adtech and martech are massive, underserved markets going through fundamental change. Since then, we’ve backed 17 companies, built a community of 200+ industry insider investors, and proved that an operator-led, community-driven VC model can move the needle in early-stage investing.
Chapters
00:00 Introduction to FirstPartyCapital
01:27 Origin Stories
07:20 The Evolution of Ad Tech and Funding Challenges
15:10 The Unique Approach of FirstPartyCapital
30:29 Looking Ahead: Fund 2 and Future Plans
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Episode 10: Stackadapt raises $235M, Kevel acquires Nexta and a Q&A with Paul Silver, Global President of Corp Dev, MIQ
The FPC Podcast
02/12/25 • 37 min
Chapters
00:00 Intro
01:20 StackAdapt's $235M Funding Round
04:38 Insights on StackAdapt's Business Model
07:08 Serving the SMB & indie agency segment
12:47 Kevel's Acquisition of Nexta
15:29 The Evolution of Retail Media and Commerce Media
18:52 MIQ's Involvement in Retail Media
24:25 MIQ's Corporate Development Strategy
26:30 The Impact of AI on Advertising
33:43 What's next for MIQ?
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Episode 9: tvScientific closes a $25M Series B, Outbrain completes the Teads acquisition, Coinbase acquired Spindl
The FPC Podcast
02/05/25 • 38 min
Chapters
00:00 Introduction and FPC Updates
06:00 tvScientific's $25M Series B Funding Round
12:01 Teads and Outbrain Acquisition merger
17:03 Horizon's Strategic Expansion Plans
25:07 Coinbase Acquires Spindl: A New Era in Web3 Advertising
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Episode 8: Q&A with Evorra's CEO, Aaron Ritoper
The FPC Podcast
01/29/25 • 37 min
00:00 Introduction to Evorra and Aaron Ritoper
02:49 The Evolution of Data Privacy in Ad Tech
06:11 Optimal's Series A Acceleration and Market Implications
08:52 Evorra's Unique Selling Proposition in Data Collaboration
11:56 Data Partnerships and Audience Activation
14:49 AI's Role in Data Management and Optimisation
20:54 The Impact of AI on Ad Tech and Market Dynamics
27:02 Evorra's Growth Strategy and Future Outlook
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Episode 7: TTD acquires Sincera, OOH M&A bonanza, ROKT acquires mParticle, and LDC buys a minority stake in Precise TV
The FPC Podcast
01/22/25 • 30 min
00:00 2025 Financial Landscape: M&A and Funding Trends
06:56 Trade Desk's Acquisition of Sincera: Implications and Insights
14:08 Out of Home Advertising: T-Mobile acquires Vistar Media and Bauer acquires ClearChannel's Northern European business
20:58 Emerging Trends in Ad Tech: Casino Vertical Ad Networks and Beyond
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Episode 6: Corporate Venture with Paul Kang, Head of Alternative Investments, Amplifi Global (Dentsu)
The FPC Podcast
12/18/24 • 36 min
Chapters
00:00 Introduction and Industry Overview
02:57 Paul Kang's Background and Role at Dentsu
05:49 Recent M&A Activity in ad tech
11:57 Impact of the Omnicom and IPG Merger
18:01 Dentsu's Corporate VC Strategy
30:14 The Algorithmic Era in Advertising
As Kevin Flood says, “the sun never sets on the ad tech horizon!"
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Episode 13: T-Mobile buys Blis, Publicis acquires Lotame, the evolution of Super Signal Aggregators (SSAs)
The FPC Podcast
03/13/25 • 37 min
00:00 Introduction and Overview of Recent Acquisitions
01:25 T-Mobile's Acquisition of Bliss: A Strategic Move
05:59 The Implications of T-Mobile's Strategy in Ad Tech
11:50 Publicis Acquires Lotome: Industry Reactions
14:12 Curation and the Evolution of Ad Tech
19:00 The Rise of Sell-Side Curation
26:26 Future Innovations in Ad Tech and Data Privacy
32:21 AI in Ad Tech: Opportunities and Challenges
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FAQ
How many episodes does The FPC Podcast have?
The FPC Podcast currently has 17 episodes available.
What topics does The FPC Podcast cover?
The podcast is about Venture Capital, Marketing, Martech, Investing, Digital Media, Data, Startups, Podcasts, Entrepreneurs, Digital Marketing, Business and Adtech.
What is the most popular episode on The FPC Podcast?
The episode title 'Episode 11: The FPC Origin Story & What's Next?' is the most popular.
What is the average episode length on The FPC Podcast?
The average episode length on The FPC Podcast is 37 minutes.
How often are episodes of The FPC Podcast released?
Episodes of The FPC Podcast are typically released every 7 days, 3 hours.
When was the first episode of The FPC Podcast?
The first episode of The FPC Podcast was released on Nov 12, 2024.
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