In today’s podcast, Alisa Glutz discusses her experiences as a mortgage banker and her transition from an HBO executive to the mortgage industry. She also speaks about her ‘Color My Credit’ workshops, which are aimed at educating consumers in an entertaining way about how they can improve their credit scores and qualify for better loan products. OUTLINE -How to help clients with poor credit and how to create business with them -Alisa’s transition from Hollywood to the mortgage industry and how it influenced her career -How new loan officers and consumers can benefit from Alisa’s workshops -In-depth explanation of her workshops and how they can generate referrals -Alisa’s advice to young mortgage professionals and how they can educate themselves by reading mortgage credit reports -How to access her ‘Color My Credit’ materials SUMMARY Alisa Glutz discusses the changes that she has seen in her fourteen years in the mortgage industry, and how her experience as an executive for HBO has helped her succeed in the mortgage industry. She also discusses her ‘Color My Credit’ workshops, which break down mortgage concepts into easily understandable pieces of information for her clients, which then allows them to improve their credit scores via a color-coded system. Alisa also talks about how young mortgage professionals can educate themselves by reading credit reports, and not by reading inaccurate information reported on the Internet. RESOURCES http://www.cherrycreekmortgage.com/aglutz https://www.facebook.com/GlutzGroup/ https://www.linkedin.com/in/alisa-glutz-140295 https://colormycredit.wordpress.com/ ABOUT THIS PODCAST Are you a mortgage professional who wants to grow your clientele and write more loans? Join host Scott Sillari and producer Andrew Alix for in-depth interviews with mortgage professionals building thriving businesses. You’ll learn the best lead generation and business building strategies working for your colleagues so you build a sustainable and profitable business. Interviews are 100% educational and packed with helpful, educational content. Brought to you by Vyral Marketing – a marketing firm for entrepreneurs in professional services. Learn more at www.getvyral.com. Like Us on Facebook: goo.gl/cPl0JR ///The Entrepreneurial Professional Podcasts Meet Your Host: Scott Sillari is your host of the Entrepreneurial Professional podcasts. Scott is also the head of New Business at Vyral Marketing – a done-for-you video marketing firm helping entrepreneurial professionals in all industries get more clients with education-based video marketing. Scott hand selects your guests, prepares research in advance, and asks the “hard” questions you want to know the answers to during the guest interview. Meet Your Producer: Andrew Alix is an avid podcast listener and lead trainer at Vyral Marketing. He edits your podcast and works with Scott Sillari to record an informative introduction so you know what to expect during the interview. Andrew edits the podcast in Adobe Audition. The introduction is recorded using a Yeti USB microphone. The interview itself is conducted over the phone or via Skype using call recording software. Want to Be a Guest? Email us at
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