See How Sales Message Is Like "Gmail For Text Messaging" on The CRM Sushi Podcast #11

http://www.thesaleswhisperer.com/blog/sharpspring-crm

http://ReferWes.com

http://BestCRMForMe.com

• Co-founder of CallLoop—bulk one-way SMS
• People wanted 2-way conversations via text with a local phone number
  • Colleges market to millenials.
  • HVAC companies.
  • Insurance agent is killing it with no CRM and is having two way SMS conversations
  • Transportation company has three sales guys and his best is just texting with his personal cell phone. (Great for the salesperson but bad for the owner / manager who needs to keep all records inside his own platform.)
  • His buddy sells cars and he doesn’t call people. He just texts them. These are all opt-ins.
  • Water purification system uses HubSpot and is doing well.
  • Infusionsoft sales rep hit Chris up on the last day of the month via text to make a sale.
• Works through Infusionsoft
• CallLoop is shortcode—one way—not great for conversations
• HubSpot, ActiveCampaign, Marketo, Infusionsoft with Zoho and Salesforce coming soon as well as Zapier.
• Automate your pipeline and follow-up with multi-step, multi-media.
• No integration with Google Voice so that limits you.
• Financial services companies need historical records to be in compliance. (Anchor is audio for Twitter but it takes time to listen.)
• It’s like Facebook Messenger or Slack.
• Add contacts one-by-one.
• Add merge fields in the app or from your CRM.
• Profile enrichment coming in Q2/17 by looking up their cell phone.
• Real time chats.
• Canned responses coming.
• Invite users and set permissions.
• Workflows—integrate it with your CRM or marketing automation platform. (HTTP Post in Infusionsoft or Webhooks with HubSpot)
• Rotate leads in HubSpot or Round Robin with Infusionsoft.
• Nathan has 40 trainers at four gyms in Ohio and needs customized messaging.
  • Congratulate the client for checking in 10 times.
  • Call forwarding will send it to your cell phone or anywhere else.
  • Book Appointment: Apple, Google, Outlook, Yahoo, HubSpot Pricing like Twillio
• $10/seat/mo or $100/seat/year + 1.5 cents per text, 3 cents per picture Port in your numbers.