The Creative Edition Podcast

One of the hardest things about starting out as a creator, is to figure out what to put your attention on. There are so many things to learn as a new influencer or content creator. It can feel overwhelming to navigate the world of content creation. Today, we're breaking down how to figure out what you should focus on as a creator.
Tip 1: Figure out what Creator Life Stage You’re On

Not every influencer is on the same chapter or page of their journey. There are creators just getting started and there are influencers who are more mature in their journey. No matter that stage you’re at, understanding where you’re at as a creator can help you determine what to focus on in 2022.

Here are the 4 Creator Life Stages:

Seed: As a seed, you’re a new influencer. You just started your TikTok, YouTube or Instagram.

Questions you’re asking as a Seed:

· Who am I as a brand?

· How do I take photos or videos?

· Do I like creating content?

Sprout: As a Sprout, you’re a new-ish influencer, but you’ve already started or established your social channel and platform like an Instagram, blog, or TikTok.

As a new-ish influencer, you understand the importance of hashtags and you’ve built up your audience. But you might be focused on learning the business side of the influencer industry.

Questions you might be asking as a Sprout:

· What should be my content pillars or niches?

· How do I build community and trust?

· How do I work with brands?

Daisy: As a Daisy, you’re a mature influencer with one or more established social media channels and/or platforms.

As a mature content creator, you’ve established your brand and you’ve experienced making money off your side-hustle or full-time creative career. You know who you are as a brand. You know exactly who your audience is. You know the value you bring as a creator.

Here are questions you might be asking as a Daisy:

• How do I grow and scale my brand and business?
• How do I diversify my platforms and increase my reach?
• How do I consistently make money as a creator?

Sunflower: As a Sunflower, you have established your brand across multiple platforms. You know who you are, who your audience is, the value you bring, and you’re consistently making money as a creator.

Questions you might be asking as a Sunflower:

· What’s next for my career?

· What products and services should I expand next?

· What can I do next to expand my audience?
Tune in for the rest of the tips!
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Have you taken a step back and reviewed your analytics and your media kit as a creator?
We're already in Q4 and it's not too late to re-listen to this 2023 episode and review your stats and media kit as an influencer.

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Hi friends! Before I head off for a quick break, here is what I’m chatting about today in Emma Diaries;

Forbes Article : Did you know LTK is using an AI tool called LTK Match, to help cast creators for brand collaborations?

I recently chatted with Stephanie Sandbo, Vice President of Brand Partnerships. I learned what hiring influencers for brand campaigns looked like before LTK Match. And I found out how using LTK Match has helped their brand partners/internal teams find creators for brand campaigns.

First girls trip since 2022: Leavenworth

This Bavarian town in the Cascade Mountains is so fun to visit year-round. While Leavenworth is probably the most popular during the holiday season, it’s also beautiful to visit during the summertime.

Secured my biggest brand campaign of all time.... And the journey to securing 5-figure partnerships.

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Today, we’re discussing a few scenarios when gifted brand partnerships might make sense. If you’re just starting to work with brands or if you’re getting lots of gifted brand offers and you don’t know what to do, this podcast episode is for you.
While we do advocate for all creators to ask to be paid for brand partnerships, there is still a time and place for gifted brand partnerships. Depending on your Creator Life Stage, gifted brand partnerships may or may not make sense for you.

We want to chat through a few scenarios when gifted brand partnerships might make sense.
Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy
Follow the Content Creatives Podcast: @contentcreativespodcast
Join the Content Creatives Podcast Facebook Group!

Follow us on Instagram: @creativeeditionpodcast
Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
And sign up for our email newsletter.

Have you ever thought of Instagram SEO? SEO stands for Search Engine Optimization. Understanding the basics of SEO on Instagram can help you increase your reach and hopefully attract your target audience.
Instagram SEO Tip 1: Add keywords to your Instagram profile

You can do this by adding your name and a dash or line and adding Seattle Influencer or Seattle Artist or Seattle Author.

You can also add keywords to your bio like:

· Mom Blogger

· Maternity Style

· Plant Lover

· Home Chef

· Easy recipes

I recommend also adding your location:

· Seattle Mom Blogger

· Seattle Chef

· New York Style Influencer

Tune in for the rest of the tips!

Follow us on Instagram: @creativeeditionpodcast
Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
And sign up for our email newsletter.