Think Small

11/25/21 • 37 min

How can thinking small help us achieve big things? What can organisations and individuals learn from a decade of applied behavioural science in government? Can a rival team’s football shirt really help your gym attendance? In our first episode, James talks to the Behavioural Insights Team's Rory Gallagher about how small changes can lead to really big changes in behaviour, for individuals and for organisations.

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Anthrovision

Every organization is fundamentally in the business of behaviour change. Why do they find it so hard? What can organisations learn from an academic discipline usually associated with exotic tribes? How did an expert knowledge of Tajik wedding rituals help predict the Global Financial Crisis? What does WWE wrestling tell us about the 2016 US election?

In this episode James is joined by Financial Times journalist and best-selling author Gillian Tett to discuss how organisations can apply techniques from anthropology to better understand and change their culture.