
Subconscious Marketing: Why It’s Effective for Female Entrepreneurs
03/16/22 • 13 min
Episode 15: Why Subconscious Marketing Works
Let's talk about Subconscious Marketing. My son has been in a Shrek-watching mood lately, and I am actually really enjoying finding the similarities to Subconscious Marketing!
Let's take a look at it:
First up is Shrek, and that's you. The hero wanting to save Fiona from the tower.
Fiona is the subconscious mind. She has all these desires and dreams that can't come true because she is stuck in a dungeon guarded by a dragon.
The dragon is the critical faculty. The part of the brain that stops the subconscious mind from communicating with anything outside the dungeon.
Shrek's job is to speak directly to Fiona, to find out what those desires and dreams are and what are the problems and pains stopping her from getting them.
This is exactly Subconscious Marketing! Your customers have a subconscious mind that has desires and dreams, and how much better would it be to speak directly to that instead of always trying to fight the dragon.
Shrek goes around the dragon to save Fiona... shouldn't we do the same?
Don't forget to look for me at any of the links below:
FREE Download: the CEO Audit Workbook to explore your subconscious mind for business guidance. Includes free meditation in welcome email.
Be sure to find me and any of my resources at the links below;
- Aligned Business Woman Facebook Group
- Manifestation Lab to embody your Human Design and receive a monthly Astrology Forecast
- The Profitable CEO Accelerator
- Book an Abundance Activation session
- Check out the Aligned Business Woman shop for all of the tools and resources mentioned in this episode
Check out some resources I love:
Want fresh branding photos? Check out our partner FemForce Photoshoots in your city! Use PROMO CODE VANESSAANNM137 for special savings.
Email Marketing Membership for only $9/month with Liz Wilcox
*Disclaimer: Show notes may contain affiliate links.
Episode 15: Why Subconscious Marketing Works
Let's talk about Subconscious Marketing. My son has been in a Shrek-watching mood lately, and I am actually really enjoying finding the similarities to Subconscious Marketing!
Let's take a look at it:
First up is Shrek, and that's you. The hero wanting to save Fiona from the tower.
Fiona is the subconscious mind. She has all these desires and dreams that can't come true because she is stuck in a dungeon guarded by a dragon.
The dragon is the critical faculty. The part of the brain that stops the subconscious mind from communicating with anything outside the dungeon.
Shrek's job is to speak directly to Fiona, to find out what those desires and dreams are and what are the problems and pains stopping her from getting them.
This is exactly Subconscious Marketing! Your customers have a subconscious mind that has desires and dreams, and how much better would it be to speak directly to that instead of always trying to fight the dragon.
Shrek goes around the dragon to save Fiona... shouldn't we do the same?
Don't forget to look for me at any of the links below:
FREE Download: the CEO Audit Workbook to explore your subconscious mind for business guidance. Includes free meditation in welcome email.
Be sure to find me and any of my resources at the links below;
- Aligned Business Woman Facebook Group
- Manifestation Lab to embody your Human Design and receive a monthly Astrology Forecast
- The Profitable CEO Accelerator
- Book an Abundance Activation session
- Check out the Aligned Business Woman shop for all of the tools and resources mentioned in this episode
Check out some resources I love:
Want fresh branding photos? Check out our partner FemForce Photoshoots in your city! Use PROMO CODE VANESSAANNM137 for special savings.
Email Marketing Membership for only $9/month with Liz Wilcox
*Disclaimer: Show notes may contain affiliate links.
Previous Episode

Embodying Wealth: A Deep Dive with Victoria Washington
A crackle of sacred fire...
A soothing balm for the financial soul...
...where Victoria Washington goes, women prosper.
Part money medicine-woman, part business wizard, & part straight-talking spiritual-best-friend to her over 16k Instagram followers, Victoria is at the helm of a financial revolution.
After filing for bankruptcy in 2018, Victoria started her coaching business from scratch. Three years later, Victoria Washington, Inc. is a 7-figure/yr global brand that has supported over 3,000 women on the journey of financial liberation.
Through her signature methodology, Wealth Embodiment Flow (WE Flow), women are guided through a series of postures, breath patterns & mantras that help them release financial trauma from their bodies and water the seeds of their most abundant realities 💧
Whether it’s brokering a 6-figure real estate deal, negotiating an increase in salary, signing a paid client for the first time, or simply opening the stack of bills she’s been avoiding, Victoria’s communities are ALIVE with women celebrating their financial milestones.
Victoria’s teachings weave together somatic movement, business strategy, and channeled spiritual wisdom to support women - and in particular women of color - to step into new levels of financial empowerment.
Check out the Supreme Money Bundle here!
To learn more about Victoria’s work, visit www.wealthembodimentflow.com or follow her on Instagram at @IAMVICTORIAWASHINGTON
Don't forget to look for me at any of the links below:
FREE Download: the CEO Audit Workbook to explore your subconscious mind for business guidance. Includes free meditation in welcome email.
Be sure to find me and any of my resources at the links below;
- Aligned Business Woman Facebook Group
- Manifestation Lab to embody your Human Design and receive a monthly Astrology Forecast
- The Profitable CEO Accelerator
- Book an Abundance Activation session
- Check out the Aligned Business Woman shop for all of the tools and resources mentioned in this episode
Check out some resources I love:
Want fresh branding photos? Check out our partner FemForce Photoshoots in your city! Use PROMO CODE VANESSAANNM137 for special savings.
Email Marketing Membership for only $9/month with Liz Wilcox
*Disclaimer: Show notes may contain affiliate links.
Next Episode

Leadership and Self-Trust: A Conversation with Eos Koch
Self Trust and Leadership with Eos Koch
Have you ever wondered if you have what it takes to be a leader? To have that self-trust that can take you to that next level?
My guest today is Eos Koch, and she can tell you how to give yourself that boost to take your leadership style up to where you want it to be.
Eos Koch is a soulful business mentor and web designer for creative entrepreneurs and together with her husband she runs a design studio where they offer web design, branding, custom development, the Freesoul WordPress theme, and the signature program the “Soulful Website Academy”.
Be sure to find her at her links below:
Don't forget to look for me at any of the links below:
FREE Download: the CEO Audit Workbook to explore your subconscious mind for business guidance. Includes free meditation in welcome email.
Be sure to find me and any of my resources at the links below;
- Aligned Business Woman Facebook Group
- Manifestation Lab to embody your Human Design and receive a monthly Astrology Forecast
- The Profitable CEO Accelerator
- Book an Abundance Activation session
- Check out the Aligned Business Woman shop for all of the tools and resources mentioned in this episode
Check out some resources I love:
Want fresh branding photos? Check out our partner FemForce Photoshoots in your city! Use PROMO CODE VANESSAANNM137 for special savings.
Email Marketing Membership for only $9/month with Liz Wilcox
*Disclaimer: Show notes may contain affiliate links.
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