Tactical Agile Marketing with Carri and Joe
The Agile Marketing Experience with Rocket Walk12/19/19 • 44 min
Part 2 of our interview with Carri Bugbee and Joe Butson. Alan Annis, of Rocket Walk, gets their take on the tactical aspects of Agile Marketing.
Discussion Includes:
- Backlog grooming through prioritization
- Kanban vs. Scrum
- Virtual scrum boards. How do you choose a program?
- The value of retrospectives
- Project size estimation
Carri has over 20 years of experience in managing marketing/creative teams, campaigns, projects, and events. She is often called upon to provide training or guidance to marketing teams (and executives) to help boost their knowledge and usage of social media, digital platforms/tools, and Agile methodologies.
Joe is an Agile coach with experience in Agile DevOps, Scrum, Kanban, Scaled Agile Framework (SAFE), Disciplined Agile Delivery, XP, and Lean software development. He is a seasoned Agile practitioner and expert in helping cross-functional teams increase productivity, collaborate better, and cultivate collegial work environments.
12/19/19 • 44 min
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/the-agile-marketing-experience-with-rocket-walk-20991/tactical-agile-marketing-with-carri-and-joe-750160"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to tactical agile marketing with carri and joe on goodpods" style="width: 225px" /> </a>
Copy