Australian Media Uncovered: Broadsheet Founders’ Perspective on Trust & Influence, with Nick Shelton

07/15/24 • 43 min

In this captivating podcast episode, Nick Shelton shares the journey of founding Broadsheet Media over a decade ago which quickly became a household name in Australia and the go-to publication for trusted food, art and cultural recommendation.

Discover how Broadsheet stands out with its community-focused approach and Nick's insights on the ever-evolving cultural landscape. Learn about maintaining authenticity while adapting to industry changes, fostering creativity, and building strong relationships. Gain valuable perspectives on AI's impact, social media strategies, and the keys to sustained innovation in a competitive environment. Don't miss this essential discussion on entrepreneurship, media influence, and cultural relevance!

In this episode:

Nick's journey founding Broadsheet to solve the problem of reliable recommendations
Insights on Melbourne's media scene and Broadsheet's standout attributes
The importance of writing about cultures continual evolution
Broadsheet's evolution, maintaining mission and principles
Focus on relationships, adapting to industry changes, and managing revenue
Emphasis on high standards, creativity, innovation, and authentic communication
Marketing strategies centered on honesty, authenticity, and consumer-centric content
Discussion on industry trends, adaptation, and cultural significance
META’s decision and impact on not paying Australian publications
Impact of AI on publishing and threats to publishers and creators

More from Broadsheet:

https://www.broadsheet.com.au/

Follow Broadsheet on Instagram: broadsheet_melb

Follow me on Instagram: @tess.shanahan & @tesstalksofficial

Follow me on TikTok: @tessshanahan

Follow me on YouTube: TessShanahan

Hosted on Acast. See acast.com/privacy for more information.

In this episode:

Nick's journey founding Broadsheet to solve the problem of reliable recommendations
Insights on Melbourne's media scene and Broadsheet's standout attributes
The importance of writing about cultures continual evolution
Broadsheet's evolution, maintaining mission and principles
Focus on relationships, adapting to industry changes, and managing revenue
Emphasis on high standards, creativity, innovation, and authentic communication
Marketing strategies centered on honesty, authenticity, and consumer-centric content
Discussion on industry trends, adaptation, and cultural significance
META’s decision and impact on not paying Australian publications
Impact of AI on publishing and threats to publishers and creators

More from Broadsheet:

https://www.broadsheet.com.au/

Follow Broadsheet on Instagram: broadsheet_melb

Follow me on Instagram: @tess.shanahan & @tesstalksofficial

Follow me on TikTok: @tessshanahan

Follow me on YouTube: TessShanahan

Hosted on Acast. See acast.com/privacy for more information.

Previous Episode

Woman's Health Expert: The Truth Behind The Pill, Healing PCOS & ENDO, & Reason's You're Not Conceiving... With Nat Kringoudis

Nat Kringoudis is a renowned health expert, author, and speaker specializing in women's hormones and fertility. With a background in Traditional Chinese Medicine and a passion for natural therapies, she has dedicated her career to helping women achieve optimal health through a combination of Eastern and Western practices.

This episode is packed with fascinating insights into women's hormones and essential health tips that you won't want to miss. Get ready to dive deep into expert advice and eye-opening discussions that will empower you on your wellness journey.

In this episode:

The education system; What we are taught in the schools and what we need to ‘unlearn’
Importance of tracking your cycle
Women's hormones
Pro’s and con’s of contraception and alternative options
Tess’ personal health journey
PCOS, Endometriosis, Adenomyosis
The root causes of women's health issues
Importance of emotional health and psychotherapists
The right time to consider surgery for Endometriosis
Recommendations for conceiving
Egg freezing
The rise of infertility

Find Nat:

https://www.natkringoudis.com/

Nat’s best selling book:

https://www.natkringoudis.com/product/beautiful-you/

Follow Nat on Instagram: @natkringoudis

Follow me on Instagram: @tess.shanahan & @tesstalksofficial

Follow me on TikTok: @tessshanahan

Follow me on YouTube: TessShanahan

Hosted on Acast. See acast.com/privacy for more information.

Next Episode

Struggling In Your Late 20s? Navigate The Challenges With Caggie Dunlop & Her Book 'Saturn Returns’!

Caggie Dunlop gained fame from Made in Chelsea but left behind reality TV's glitz & glam for a journey of profound self-discovery. Today she is celebrated as one of the UK’s most inspiring authors and the esteemed host of the Saturn Returns Podcast. Her podcast and book explores the transformative Saturn Return phase, typically occurring between ages 27 and 30—a time of deep introspection and growth.

If you're into astrology, on a healing journey, or seeking personal growth, then this episode is for you! Caggie delves into universal questions about identity, purpose, and navigating life's challenges. Get ready for an enlightening experience as she shares insights that resonate with anyone contemplating their path and potential for change!

In this episode:

Quitting ‘Made In Chelsea’

Life after leaving reality TV

How to make a career move

When she first discovered astrology

Celebrating pivotal milestones

Caggie’s Saturn Return awakening

What does Saturn Return mean?

Breaking out of a victim mentality

How to be sober

The power & influence of astrology

How to embrace change