
Talking Content
Ellen Bathgate
Welcome to Talking Content, the go-to podcast for small business owners in professional services. Whether you're in property management, real estate, mortgage broking, law, conveyancing, or you're consulting to one of these industries, if you're keen to improve your content marketing strategies, you're in the right place.
Hosted by Ellen Bathgate, an experienced content creator and strategist, each episode delivers relaxed, friendly, and conversational insights to help you streamline your content creation process and effectively engage your target audience.
Tune in weekly for episodes packed with actionable tips on social media, content planning, and time-saving techniques. Whether you want to improve your online presence, attract new clients, or establish yourself as an industry expert, Talking Content offers the guidance and inspiration you need to succeed.
Subscribe now to start transforming your content marketing approach.
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Top 10 Talking Content Episodes
Goodpods has curated a list of the 10 best Talking Content episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Talking Content for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Talking Content episode by adding your comments to the episode page.

07/01/21 • 16 min
Welcome to The Rent Roll Starter Podcast with me, Ellen Bathgate.
This podcast is for you, the rent roll owner. You’re going to love it if you want ways to get more leads into your rent roll.
Today’s episode is the third in our 6 part series: Ellen reads her Blog.
This is the recording from a Facebook Live I just recorded recently where I talk about my top 3 tips for a successful rent roll, especially in the new financial year.
In this video you'll discover:
✔ How to create boundaries with your clients (without losing business or upsetting anyone!)
✔ The best strategy for social media in 2021 for rent roll growth
✔ How to review your goals for the second half of 2021.
PLUS, get access to additional training for rent roll growth after this live video!
I wrote this original blog at the start of 2021, and I think it's even better now at the start of a new financial year.
Here are all the links to the resources mentioned in the video today:
Read the original blog post here
Download 2 pre-written social post templates
Need extra social media training? Register for The Social Summit here
If you want more ideas for growing your rent roll, register for my on-demand training: 5 Ways to Grow Your Rent Roll
Want to connect with me online? Join me here:
Rent Roll Starter Website
Rent Roll Starter Facebook
Rent Roll Starter Instagram
Would you rather read the transcript of this episode? It's here on the Rent Roll Starter website.

Starting a Real Estate Agency at age 21 - with Alana Gargaro from Residential HQ Central Coast
Talking Content
10/10/22 • 24 min
I started my own property management career at 18 years old. And I used to think that was young.
But then I met Alana Gargaro from Residential HQ Central Coast.
Alana started her career in real estate at 15 years old.
And she started her own real estate agency when she was 21.
So Alana has kindly agreed to join me on the podcast, to talk about what it's like starting in real estate at such a young age, and how she started her own business at 21.
In this episode, Alana shares:
✅ How she landed that first job in real estate (this could be great information for you, if you've got kids looking to get into the industry one day)
✅ What made her decide to go out on her own at 21
✅ The one thing she wishes she did sooner in her business
✅ And much more
And you might even hear Ralph the dog making a little audio appearance in the episode too! 🐶😂
This episode is brought to you by The Social Summit - our free and live social media training, especially for Property Management. Register for the next round here: https://rentrollstarter.com/socialsummit?utm_source=Podcast
Alana Gargaro is a member of our social media subscription, The Content Club. You can join Alana in the club here: https://rentrollstarter.com/contentclub?utm_source=Podcast
If you'd rather watch the video interview, you can catch it here: https://youtu.be/OJgyEtN2rNw
Connect with Alana here
Facebook: https://www.facebook.com/ResidentialhqCentralCoast
Instagram: https://www.instagram.com/residentialhqcc/

The Secrets to Success when running a Property Management Business with Family - with Sandy & Talisha Buttsworth
Talking Content
10/03/22 • 23 min
When Talisha Buttsworth first started working in her Mum's property management company, her Mum fired her!
It's true, Sandy Buttsworth fired her own daughter!
But that's not where the story ends.
I recently sat down with Sandy and Talisha, from Island Sands Asset Management to talk about how they work together, as mother and daughter, in Sandy's property management business.
In this episode of The Rent Roll Starter Podcast, Sandy and Talisha reveal:
✅ Their rocky start to working together
✅ How they gave it a second chance and work together so successfully now
✅ How they each take time away from the business, while the other keeps the landlords and tenants happy
✅ And much more
This episode is brought to you by The Social Summit - our free and live social media training, especially for Property Management. Register for the next round here: https://rentrollstarter.com/socialsummit?utm_source=Podcast
Sandy and Talisha are members of our social media subscription, The Content Club. You can join them in the club here: https://rentrollstarter.com/contentclub?utm_source=Podcast
If you'd rather watch the video interview, you can catch it here: https://youtu.be/Ls5P7zo8D-4
Connect with Sandy and Talisha here
Island Sands Asset Management on Facebook: https://www.facebook.com/islandsandsam
Island Sands Asset Management on Instagram: https://www.instagram.com/islandsandsam/
Sandy Buttsworth on Instagram: https://www.instagram.com/sandybuttsworth/
Talisha Buttsworth on Instagram: https://www.instagram.com/talisha.propertymanager/

How to Get Endless Referrals into your Rent Roll
Talking Content
09/26/22 • 39 min
Last month, Di Coad got over 20 landlords referred to her from her referral partners. And she didn't prospect for ANY of them. They just came to her.
But it wasn't always like this.
In fact, shortly after Di bought her rent roll, she lost a huge portion of this rent roll, and things were looking pretty grim.
In this episode, Di shares the vulnerable truth about the early years in her rent roll, how she turned things around, and how she now receives referrals into her rent roll constantly, without even prospecting for them.
This episode is brought to you by The Social Summit - our free and live social media training, especially for Property Management. Register for the next round here: https://rentrollstarter.com/socialsummit?utm_source=Podcast
Di Coad is a member of our social media subscription, The Content Club. You can join Di in the club here: https://rentrollstarter.com/contentclub?utm_source=Podcast
If you'd rather watch the video interview, you can catch it here: https://youtu.be/eVhAzsbbAqo
Connect with Di here
Facebook: https://www.facebook.com/coadrealestate
Instagram: https://www.instagram.com/coadreal/

How to Retain Your Property Management Staff for Longer - with Ashleigh Goodchild from SOCO Realty
Talking Content
09/19/22 • 46 min
Ashleigh Goodchild has 3 property managers in her team who have taken long service leave. Read that sentence again and let it sink in.
Property Management is typically known to have very high staff turnover, but that's not how Ashleigh's business operates.
In this episode, Ashleigh will let you in on her servant-leadership approach, and how team lunches are helping her retain staff in her business.
This episode is brought to you by The Social Summit - our free and live social media training, especially for Property Management. Register for the next round here: https://rentrollstarter.com/socialsummit?utm_source=Podcast
Ashleigh is a member of our social media subscription, The Content Club. You can join Ashleigh in the club here: https://rentrollstarter.com/contentclub?utm_source=Podcast
If you'd rather watch the video interview, you can catch it here: https://youtu.be/z0LvPvF3kAc
Connect with Ashleigh here
LinkedIn Profile: https://www.linkedin.com/in/perthpropertymanager/
LinkedIn PM Collective: https://www.linkedin.com/company/pmcollectiveperth/
Instagram SOCO Realty: https://www.instagram.com/southperthlocal/
Instagram Perth Property Manager: https://www.instagram.com/perthpropertymanager/
Instagram PM Collective: https://www.instagram.com/pmcollective_perth/

What happens when you add Sales to a Property Management Only Business? - with Sandy Lower from Q State Properties
Talking Content
09/12/22 • 28 min
Sandy Lower, founder of Q State Properties, started her property management business after being a long term property investor herself. While she started out as a property management only business, she eventually realised she needed to bring sales into the business too.
In this episode, Sandy reveals what she worried about as she prepared to transition her business, how her clients reacted, and what it's like to grow a sales team, as a Property Management business owner herself.
This episode is brought to you by The Social Summit - our free and live social media training, especially for Property Management. Register for the next round here: https://rentrollstarter.com/socialsummit?utm_source=Podcast
Sandy is a member of our social media subscription, The Content Club. You can join Sandy in the club here: https://rentrollstarter.com/contentclub?utm_source=Podcast
If you'd rather watch the video interview, you can catch it here: https://youtu.be/1avdgJyVtCE
Connect with Sandy here
Q State Properties Website: https://qstateproperties.com.au/
Facebook: https://www.facebook.com/QStateProperties
Instagram: https://www.instagram.com/sandy_qstateproperties/
LinkedIn: https://www.linkedin.com/in/sandy-lower/

Working with your Spouse in Property Management - with Rob & Christina Mandanici from Paddington Realty
Talking Content
09/05/22 • 23 min
Their story of starting a rent roll isn't the usual story, but Rob and Christina started their property management business from scratch, after experiencing terrible service as tenants themselves.
While many couples would never want to work together, let alone start a business together, Rob and Christina have found a way to grow a successful business and maintain a happy marriage too.
In this episode, Rob and Christina reveal how they balance their responsibilities in the business, how they switch off from "work mode" when they get home each day, and the impact their business has had on their relationship.
This episode is brought to you by The Social Summit - our free and live social media training, especially for Property Management. Register for the next round here: https://rentrollstarter.com/socialsummit?utm_source=Podcast
Rob & Christina are members of our social media subscription, The Content Club. You can join them in the club here: https://rentrollstarter.com/contentclub?utm_source=Podcast
If you'd like to watch the video interview, you can check it out here: https://youtu.be/DVFRu9RY8fU
Connect with Rob & Christina here:
Paddington Realty Website: https://paddingtonrealty.com/
Facebook: https://www.facebook.com/PaddingtonRealty

The Secrets to Leadership in Property Management - With Laura Shooter from SJ Shooter Real Estate
Talking Content
08/29/22 • 38 min
When Laura Shooter, Managing Director of SJ Shooter Real Estate, joined her husband in his real estate agency, she didn't plan to become the MD. But she soon found herself stepping up into this leadership role, and growing a strong team in their family owned real estate agency.
In this episode, Laura shares her secrets to excellent leadership, and some of the tips and tricks she has used in own leadership journey. Laura shares the training, books, courses and resources she's relied on to develop strong leadership and management skills.
This episode is brought to you by The Social Summit - our free and live social media training, especially for Property Management. Register for the next round here: https://rentrollstarter.com/socialsummit?utm_source=Podcast
Laura and husband, Samuel Shooter, are members of our social media subscription, The Content Club. You can join them in the club here: https://rentrollstarter.com/contentclub?utm_source=Podcast
Download Laura's list of leadership resources here: https://rentrollstarter.com/podcast_laura
Connect with Laura here:
Website: https://www.sjshooter.com.au/
Facebook: https://www.facebook.com/laurat.t.shooter
LinkedIn: https://www.linkedin.com/in/laura-shooter-sj-shooter-real-estate/

How Naomi gets 40% of her Landlords from Social Media - with Naomi Baber from Baber & Co
Talking Content
08/22/22 • 25 min
In this episode, Naomi shares her social media strategy, the way she plans her social media (and it's not what you'd expect), and the one thing that has made the biggest impact in her business.
This episode is brought to you by The Social Summit - our free and live social media training, especially for Property Management. Register for the next round here: https://rentrollstarter.com/socialsummit?utm_source=Podcast
Naomi is a member of our social media subscription, The Content Club, and you can join Naomi in the club here: https://rentrollstarter.com/contentclub?utm_source=Podcast
If you'd rather watch the video interview with Naomi, you can catch it here: https://youtu.be/kYfUgT53Z9s
Connect with Naomi here:
Baber & Co Website: https://www.baberandco.com.au
Facebook: https://www.facebook.com/BaberandCo
Instagram: https://www.instagram.com/_baber_and_co
LinkedIn: https://www.linkedin.com/in/naomi-baber-969534191

How to Charge Higher Fees in Property Management - with Amanda Turner from Opulence Property QLD
Talking Content
08/15/22 • 30 min
Amanda Turner, owner of Opulence Property QLD, is shaking things up in Property Management. She's charging a fixed management fee in her rent roll. This means that whether the property is rented or vacant, if the tenant pays rent on time, or is in arrears, Amanda receives her management fees.
So how does she do it?
In this episode, Amanda shares her philosophy on management fees, the response she receives from her landlords and the impact this fee structure has on her profitability.
If you'd rather watch the video of this interview, head to: https://www.rentrollstarter.com.au/how-to-charge-higher-fees-in-property-management/
This episode is brought to you by The Social Summit - our free and live social media training, especially for Property Management. Register for the next round here: https://rentrollstarter.com/socialsummit?utm_source=Podcast
Amanda is a member of our popular social media subscription, The Content Club. You can join Amanda inside The Content Club here: https://rentrollstarter.com/contentclub?utm_source=Podcast
Want to connect with Amanda? Here's where you can find her:
Website: https://www.opulenceproperty.com.au/
Facebook: https://www.facebook.com/Opulencepropertyqld
Instagram: https://www.instagram.com/opulencepropertyqld_
LinkedIn - Amanda Turner: https://www.linkedin.com/in/aturneropq/
LinkedIn - Opulence Property QLD: https://www.linkedin.com/company/opulencepropertyqld/
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FAQ
How many episodes does Talking Content have?
Talking Content currently has 16 episodes available.
What topics does Talking Content cover?
The podcast is about Marketing, Content Marketing, Content Strategy, Podcasts and Business.
What is the most popular episode on Talking Content?
The episode title 'Starting a Real Estate Agency at age 21 - with Alana Gargaro from Residential HQ Central Coast' is the most popular.
What is the average episode length on Talking Content?
The average episode length on Talking Content is 27 minutes.
How often are episodes of Talking Content released?
Episodes of Talking Content are typically released every 7 days.
When was the first episode of Talking Content?
The first episode of Talking Content was released on Jun 10, 2021.
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