021: the true stakes of the sync game

Explicit content warning

07/10/24 • 17 min

In this episode, Graham gives advice to the producers and songwriters who feel like life is squeezing a bit harder lately. As we progress in our career and lives, time shrinks, we’re needed in more places at once, and our creative capacity reaches a limit.

In the fast changing sync licensing landscape, we can’t afford to gamble away our limited creative time and effort. Dive in with Graham on ways to sharpen your mind and focus in on the important things to maximize what you have left for sync when life asks more of you.

(00:40) - Strategy > Effort
(02:59) - Accuracy > Effort
(05:37) - Fewer tracks > More Effort
(08:41) - The climb > The top
(11:08) - Sync Beasts build their tracks like THIS!
(14:33) - Right tracks > More tracks

Links: Sync Beast Accelerator | Instagram

(00:40) - Strategy > Effort
(02:59) - Accuracy > Effort
(05:37) - Fewer tracks > More Effort
(08:41) - The climb > The top
(11:08) - Sync Beasts build their tracks like THIS!
(14:33) - Right tracks > More tracks

Links: Sync Beast Accelerator | Instagram

Previous Episode

020: why you need higher standards than everyone else in the new sync landscape

In this episode, Graham gets real about what it takes to succeed in the new sync licensing landscape. He dives beyond the music itself, uncovering ways to raise your standards and set the bar sustainably.

New sync is ultra-competitive – Which means staying ahead of the curve demands you think, feel, and do differently than every other player in the game. If you’re not cultivating a high standard in the value you bring to the table in sync, then this episode will help you rethink that.

Links: Sync Beast Accelerator | Instagram

Next Episode

022: how a failed custom demo helped me write my most valuable sync tracks

In this episode, Graham shares how one of his biggest flubs as a budding composer shaped the rest of his career. And how cutting his teeth on tight deadline, custom brand demos was the best bootcamp for the sync licensing world.

There’s always a W in an L.

Links: Sync Beast Accelerator | Instagram