
Lean Startup Tips from a Filmmaker | Route 2 Elsewhere
05/03/22 • 38 min
In the past hundred years, the population of the contiguous United States has shifted from living in mostly rural areas to urban and suburban areas. According to the U.S. Census Bureau, urban areas make up only 3% of the entire land area of the country but are home to more than 80% of the population. Whereas 97% of the country’s landmass is rural but only 19.3% of the population lives there. And that population is dwindling with each passing year.
With that in mind, Dirk armed himself with a camera and microphone and embarked on a five-state journey to extract the history of the American countryside, the modern challenges of living in isolated places, and the remarkable beauty in one of the least visited regions of the country.
Click here to read the full Route 2 Elsewhere podcast recap.
In the past hundred years, the population of the contiguous United States has shifted from living in mostly rural areas to urban and suburban areas. According to the U.S. Census Bureau, urban areas make up only 3% of the entire land area of the country but are home to more than 80% of the population. Whereas 97% of the country’s landmass is rural but only 19.3% of the population lives there. And that population is dwindling with each passing year.
With that in mind, Dirk armed himself with a camera and microphone and embarked on a five-state journey to extract the history of the American countryside, the modern challenges of living in isolated places, and the remarkable beauty in one of the least visited regions of the country.
Click here to read the full Route 2 Elsewhere podcast recap.
Previous Episode

Lean Startup Principles Ensure Innovation is Delivered to Front-Line Healthcare in Africa | Banda Health
Across the globe, we all need access to great healthcare. The need is especially urgent in the midst of poverty-stricken communities. But how does a social entrepreneur help solve this? Where does one start?
These are the questions that Dr. Stephen Letchford and Wesley Brown grappled with over the past few decades. And these are the issues that inspired them to create their social for-impact venture, Banda Health, and release an online health information technology system, BandaGo, that transforms frontline health clinics, providing cloud-based digital solutions to get the most out of available resources.
Click here to read the full Banda Health podcast recap.
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Innovation through Incremental Change | Anheuser-Busch
This podcast was originally recorded in August 2019.
Brand perception is one of the most instrumental keys to consumer success. We’ve all been there — scrolling endlessly until something catches our attention and draws us in. Sometimes, we buy particular products based on appearance — it’s not always the quality that influences our buying decisions. Sometimes, the brands that are quickest to build appeal or answer questions are the ones to influence buying decisions.
Max Juster, Brand Director at Anheuser-Busch (most famously known for Budweiser), has experienced this first-hand.
Click here to read the full Anheuser-Busch podcast recap.
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