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Stories With Traction - #146: From Invisible to Influential

#146: From Invisible to Influential

03/14/25 • 10 min

Stories With Traction

SHOW NOTES:

SUMMARY: This is part of an FAQ series where Michelle Griffin and Matt Zaun discuss personal branding and strategic storytelling.

MICHELLE GRIFFIN: Michelle coaches on authority-focused personal branding to help professionals step out and be seen as leaders in their space.
MATT ZAUN: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.

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SHOW NOTES:

SUMMARY: This is part of an FAQ series where Michelle Griffin and Matt Zaun discuss personal branding and strategic storytelling.

MICHELLE GRIFFIN: Michelle coaches on authority-focused personal branding to help professionals step out and be seen as leaders in their space.
MATT ZAUN: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.

Previous Episode

undefined - #145: Breaking Barriers: A Journey of Grit, Growth & Leadership

#145: Breaking Barriers: A Journey of Grit, Growth & Leadership

SHOW NOTES:

SUMMARY: From overcoming personal struggles as a teen mom to leading a successful business, Tami Cole has built a career defined by resilience, determination, and leadership.

In this episode, Tami shares her inspiring journey from adversity to entrepreneurship, offering powerful lessons on:

✅ Navigating the challenges of single motherhood while building a career
✅ Transitioning from IT consulting to business ownership with docstrats
✅ Overcoming imposter syndrome and leading with authenticity
✅ Balancing high achievement with steady consistency
✅ The power of vulnerability, transparency, and self-leadership

Tami’s story is a testament to grit, growth, and the courage to take risks. Whether you’re an entrepreneur, leader, or someone looking for inspiration, this episode is packed with real-world insights you can apply to your own journey.

TAMI COLE: Tami is the President and CEO of docstrats.
MATT ZAUN: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.

Next Episode

undefined - #147: The Secret to Strategic Storytelling

#147: The Secret to Strategic Storytelling

SHOW NOTES:

SUMMARY: This is part of an FAQ series where Michelle Griffin and Matt Zaun discuss personal branding and strategic storytelling.

MICHELLE GRIFFIN: Michelle coaches on authority-focused personal branding to help professionals step out and be seen as leaders in their space.
MATT ZAUN: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.

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