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Stories With Traction

Stories With Traction

Matt Zaun

The Stories With Traction Podcast was created to empower leaders to elevate their businesses through the art of strategic storytelling. By engaging clients and inspiring team members, leaders can significantly impact the world around them. Each episode offers insights into storytelling, marketing, sales, company culture, and leadership, providing practical tools to drive growth and influence positive change. Tune in to transform your approach and lead with purpose.

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Top 10 Stories With Traction Episodes

Goodpods has curated a list of the 10 best Stories With Traction episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Stories With Traction for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Stories With Traction episode by adding your comments to the episode page.

Stories With Traction - Sharing Stories on Podcasts

Sharing Stories on Podcasts

Stories With Traction

play

10/07/22 • 53 min

SHOW NOTES:
SUMMARY: In this episode, Krystal Proffitt and Matt Zaun talk about the power of sharing stories on a podcast.
KRYSTAL PROFFITT BIO: Krystal owns Proffitt Media, where she specializes in helping entrepreneurs start, launch, and market their content through podcasts.
For more info, check out Krystal here:
https://krystalproffitt.com/
https://www.youtube.com/c/KrystalProffitt
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.
For more info, check out Matt Zaun here:
https://youtu.be/pflQtzgP7X0
https://www.linkedin.com/in/mattzaun/
https://mattzaun.com/

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Stories With Traction - Part 2  |  Why is Corporate Social Responsibility Important?
play

08/12/22 • 41 min

SHOW NOTES:
SERIES: This podcast episode is a part of the Corporate Social Responsibility (CSR) series on the Stories With Traction podcast. In the series, Dan Koval and Matt Zaun will talk about the WHAT, the WHY, and the HOW regarding CSR. By utilizing the concepts shared, you can radically enhance your sales, marketing, and company culture through CSR. Enjoy these episodes!
SUMMARY: In this episode, Dan Koval and Matt Zaun talk about why Corporate Social Responsibility is so important to your business. Before you move on to the "why" make sure you listen to the "what" episode, so you have a clear understanding of what CSR is in the first place. Most companies get the "what" wrong, and it hurts their strategy. Once you have a clear grasp of what CSR is, now you can move on to the "why."
You can find the WHAT episode here | https://storieswithtraction.buzzsprout.com/1781130/10957192-part-1-what-is-corporate-social-responsibility
*After this episode, we will focus on the "how," where you can start to think about specific CSR strategies.
DAN KOVAL BIO: Currently in his 14th year at Bentley Systems, Dan Koval oversees all global corporate giving and colleague community involvement. This includes Bentley’s massive STEM grant program, which provides funds on behalf of all full-time colleagues to designate monetary support for STEM programs in their communities. In addition, Dan has spent over a decade as a "Big Brother" in the Beyond School Walls Big Brother Big Sister program, he's mentored numerous students through the Future City Competition, and he spent some time in Rwanda building a bridge over a river in a rural village.
For more info, check out Dan Koval here | https://www.linkedin.com/in/daniel-koval/
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.
For more info, check out Matt Zaun here:
https://www.linkedin.com/in/mattzaun/

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Stories With Traction - How is Your Motivation Impacting Culture?
play

07/31/23 • 29 min

Wanna...
Boost your Sales?
Enhance your Marketing?
...and create a vibrant company culture?
All of that is possible through the power of Strategic Storytelling!
Check out the Stories With Traction course, where you’ll learn how to set up a storybank and utilize it to achieve your goals!
You can find the course HERE.
PODCAST SUMMARY: In this episode, Lori Halverson and Matt Zaun talk about the motivational level of leaders and how this can impact their company culture. In addition, they dive into the importance of keeping everyone accountable regardless of generation.
LORI HALVERSON BIO: Lori is the President of The Halverson Group and a Vistage Chair, where she helps business leaders build and live their legacy.
For more info, check out Lori HERE.
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.
For more info, check out Matt Zaun HERE.

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Stories With Traction - #128: Reflections on the Road to Resilience
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06/14/24 • 50 min

SUMMARY: In this episode, Brenda Reynolds and Matt Zaun talk about the 5 Frogs transformational journey and how it can be used to reflect on transitions we’re going through in life.
BRENDA REYNOLDS BIO: Brenda Reynolds is a trusted organization and leadership consultant, executive coach, best-selling author, and international speaker specializing in guiding individuals and client organizations through periods of uncertainty--to navigate change, develop leaders, and foster resilience.
For more info on Brenda:
Website
5 Frogs Transformation Journal
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.
For more info, check out Matt Zaun HERE.

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Stories With Traction - Be Intentional With Your Giving

Be Intentional With Your Giving

Stories With Traction

play

01/20/23 • 31 min

SHOW NOTES:
SUMMARY: In this episode, Dan Koval and Matt Zaun talk about how to be intentional with your giving.
DAN KOVAL BIO: Currently in his 14th year at Bentley Systems, Dan Koval oversees all global corporate giving and colleague community involvement. This includes Bentley’s massive STEM grant program, which provides funds on behalf of all full-time colleagues to designate monetary support for STEM programs in their communities. In addition, Dan has spent over a decade as a "Big Brother" in the Beyond School Walls Big Brother Big Sister program, he's mentored numerous students through the Future City Competition, and he spent some time in Rwanda building a bridge over a river in a rural village.
For more info, check out Dan Koval here | https://www.linkedin.com/in/daniel-koval/
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.
For more info, check out Matt Zaun here:
https://www.linkedin.com/in/mattzaun/

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Stories With Traction - Time, Talent, and Treasure

Time, Talent, and Treasure

Stories With Traction

play

07/20/21 • 57 min

In this first episode, Dan Koval and I talk about having a giver mentality and using stories to inspire others to action.

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Stories With Traction - How to Get Involved in Politics

How to Get Involved in Politics

Stories With Traction

play

06/30/23 • 37 min

SHOW NOTES:
PODCAST EPISODE MENTIONED: Stories of Leadership.
SUMMARY: In this episode, Terence Farrell and Matt Zaun talk about how you can get involved politically.
TERENCE FARRELL BIO: Terence served as a Chester County Commissioner for 12 years, and before that, he was the Recorder of Deeds for 8 years. Today, he is the President of For Real Solutions, a consulting firm that brings value to its clients through leveraging Terence’s knowledge, experience, network, and creativity. Two of the major focuses for his business are on reducing healthcare costs for various organizations and mitigating loss in pension funds that occur because of fraud or other illegal activities.
For more info, check out Terence HERE.
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.
For more info, check out Matt Zaun HERE.

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Stories With Traction - The Power of In-Person Meetings

The Power of In-Person Meetings

Stories With Traction

play

11/10/23 • 28 min

SHOW NOTES:
SUMMARY: In this episode, Carol Kavanaugh-Arrington and Matt Zaun discuss how in-person meetings spur on innovation and creativity for organizations.
CAROL KAVANAUGH-ARRINGTON BIO: Carol is the Director of Group Sales for Outside DMC.
She became an event producer in 1986 when she moved from Buffalo, NY (Go Bills!) to Hilton Head Island.
For over 25 years, Carol owned and operated Click Event Production, where she focused on fundraising events. Her acclaimed work was highlighted with many Celebrity and televised events. She proudly was part of raising more than $9.5 million for children's charities local and international nonprofit groups.
Ten years ago, she joined Outside Brands to manage their DMC division and successfully resurrected the business post-pandemic.
For more info, check out Outside DMC or Carol's LinkedIn.
PODCAST EPISODE MENTIONED: What Business Leaders Can Learn From Football
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.

Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.

For more info, check out Matt Zaun HERE.

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Stories With Traction - #126: Storytelling FAQ Episode #4
play

05/10/24 • 17 min

SHOW NOTES:
PODCAST SERIES: This is part of an FAQ series where Claire and Matt discuss strategic storytelling.
PODCAST SUMMARY: This conversation was recorded in person in Spokane, Washington, with Claire Davis. Claire and Matt discuss concepts on how you can be a great storyteller.
CLAIRE DAVIS BIO: Claire is a branding consultant who helps people write stories. The Stories With Traction podcast wouldn’t exist if it weren't for her. Claire has been one of the most influential individuals when it comes to marketing, crafting messages, and getting stories to connect with an audience.
For more info, check out Claire HERE.
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact. For more info, check out Matt Zaun HERE.

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Stories With Traction - #105: Sharing the Right Stories Through Your Team
play

12/15/23 • 29 min

SHOW NOTES:
SUMMARY: In this episode, Chris Wallace and Matt Zaun talk about how leaders can align the right stories with their frontline workers.
CHRIS WALLACE BIO: Chris is a marketing and customer experience strategist. His expertise centers on how organizations can improve alignment between their go-to-market strategies and their frontline channels (sales, customer service, support, etc.).
As President of InnerView, Chris and his team have developed the breakthrough InFront platform, which applies market research processes to collect and analyze employee and partner perceptions of customer needs and company value proposition.
Chris shares his unique perspective as a teacher, speaker, and author. He is an adjunct marketing professor at Villanova University (MBA) and is regularly published in outlets including Harvard Business Review and Forbes.
For more info, check out Chris here:
LinkedIn
Website
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.
For more info, check out Matt Zaun HERE.

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FAQ

How many episodes does Stories With Traction have?

Stories With Traction currently has 138 episodes available.

What topics does Stories With Traction cover?

The podcast is about Motivation, Marketing, Persuasion, Management, Leadership, Entrepreneur, Development, Growth, Storytelling, Podcasts, Inspiration, Sales, Business and Communication.

What is the most popular episode on Stories With Traction?

The episode title 'Sharing Stories on Podcasts' is the most popular.

What is the average episode length on Stories With Traction?

The average episode length on Stories With Traction is 36 minutes.

How often are episodes of Stories With Traction released?

Episodes of Stories With Traction are typically released every 7 days.

When was the first episode of Stories With Traction?

The first episode of Stories With Traction was released on Jul 20, 2021.

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