#118: How to be More Creative

03/08/24 • 36 min

SHOW NOTES:
SUMMARY: In this episode, Barbara Zerfoss and Matt Zaun discuss creativity and how someone can position themselves to have a surge of ideas.
BARBARA ZERFOSS BIO: Barbara was a former Marketing Vice President for a multi-billion dollar global corporation. Today, she is a Vistage Chair and leads CEO, Business Owner, and Key Executive peer advisory boards. She is also a published author, a ghostwriter, and a novelist. Her latest work is a suspense novel titled As Time Unfolds.
For more info, check out Barbara HERE.
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.
For more info, check out Matt Zaun HERE.

Previous Episode

#117: Storytelling FAQ Episode #2

SHOW NOTES:
PODCAST SERIES: This is part of an FAQ series where Claire and Matt discuss strategic storytelling.
Next episode in the series: Storytelling FAQ Episode #3
PODCAST SUMMARY: This conversation was recorded in person in Spokane, Washington, with Claire Davis. Claire and Matt discuss concepts on how you can be a great storyteller.
CLAIRE DAVIS BIO: Claire is a branding consultant who helps people write stories. The Stories With Traction podcast wouldn’t exist if it weren't for her. Claire has been one of the most influential individuals when it comes to marketing, crafting messages, and getting stories to connect with an audience.
For more info, check out Claire HERE.
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact. For more info, check out Matt Zaun HERE.

Next Episode

#119: Process vs. Outcome Stories

SHOW NOTES:
SUMMARY: In this episode, Orly Zeewy and Matt Zaun talk about ideal clients, an empathy map, and process vs. outcome stories.
ORLY ZEEWY BIO: Orly is the Founder of Zeewy Brands, where she helps make the fuzzy clear and shows people how to cut through the noise.
For more info on Orly:
LinkedIn
Website
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.
Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.
For more info, check out Matt Zaun HERE.