Stories and Strategies for Public Relations and Marketing
Stories and Strategies
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5.0
(31)
2 Creators
Communication is in every facet of our daily lives. In fact, if the ability to cooperate is what makes us distinctly different as humans, it's the ability to communicate that facilitates this. Is it any wonder Communications has become a thriving profession? Those who succeed have the ability to persuade through marketing, public relations, government relations, media relations, crisis management, stakeholder engagement, advertising, through all things strategic communications. They will distribute the press release that earns placement in public media, create the websites and social media campaigns that influence us, the short form video that captures our attention, and the podcasts we remember. Doug Downs hosts this podcast about PR and Marketing for those who do the work and those who hire the comms pros.
9 Listeners
5.0
(31)
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The 2020 IPR Disinformation in Society Report
Stories and Strategies for Public Relations and Marketing
09/27/20 • 22 min
The Institute for Public Relations has issued its 2020 Report measuring how Americans perceive intentionally misleading news or information.
Guest Tina McCorkindale, Ph.D, APR, President and CEO of the Institute for Public Relations
@tmccorkindale
https://instituteforpr.org/contact
Link to the full study: https://instituteforpr.org/2020-disinformation-report
Support the show09/27/20 • 22 min
7 Listeners
Ode to Joy (and Positivity)
Stories and Strategies for Public Relations and Marketing
12/13/20 • 17 min
5.0
This is an episode about “Positivity” which has everything to do with communication. It’s a state of mind we all want but let’s be honest, it can also be really annoying. False positivity is an irritating personality quirk.
The official definition from the Oxford Dictionary implies that positivity is not something you are; it's more something you feel.
Positive Psychology is an investment in who you are and what you can do to live your best life. Your best life looks and feels different every day.
Annoyed yet? 😊
Guest Josephine Tite, Positivity Centre
Support the show12/13/20 • 17 min
2 Listeners
1 Comment
1
The Value of Mentorship in Professional Communications
Stories and Strategies for Public Relations and Marketing
08/16/20 • 15 min
5.0
Some of the key benefits of mentorship in professional communications include the ability to foster an exchange of ideas, friendship, and expertise in an industry that is constantly changing.
Guest Tamara Vineberg
@TamaraVineberg
Support the show08/16/20 • 15 min
1 Listener
1 Comment
1
Interviewing Professional Athletes
Stories and Strategies for Public Relations and Marketing
08/02/20 • 22 min
5.0
In a world of seemingly never-ending clichés the best interviewers find a way to make it not feel like an interview at all, but rather, a conversation. In this episode we speak with Bryn Griffiths, a broadcaster who has conversed with athletes around the world, always seeking to help them get from “110%” to a more authentic 100%.
Guest Bryn Griffiths
Bryn's website
[email protected]
08/02/20 • 22 min
1 Listener
1 Comment
1
CIPR State of the Profession Survey
Stories and Strategies for Public Relations and Marketing
07/26/20 • 14 min
5.0
For a decade the Chartered Institute of Public Relations in the UK has been reporting on trends, issues, and challenges impacting the communications profession. What are the skills we need? What are the challenges we face? How much are we being paid? And is there pay equity yet? Institute President Jenni Field joins Stories and Strategies to talk about the 2020 Report released this summer.
Guest Jenni Field
President Chartered Institute of Public Relations
[email protected]
Link here to download a copy of the 2020 report
07/26/20 • 14 min
1 Listener
1 Comment
1
Tweeting a Social Movement - Black Lives Matter and its use of Twitter
Stories and Strategies for Public Relations and Marketing
07/19/20 • 15 min
5.0
Through a content analysis of all public tweets sent by Black Lives Matter over a four-year period, this study examined the message strategies used on Twitter by the social movement as a means to share information, build community, and promote action.
Guest Candice LaShara Edrington, Ph.D.
Assistant Professor of Strategic Communication, High Point University, North Carolina
[email protected]
Link to download Study
07/19/20 • 15 min
1 Listener
1 Comment
1
COVID-19 Brand Pulse Report
Stories and Strategies for Public Relations and Marketing
07/05/20 • 17 min
5.0
Human beings have been described as emotional beings who think. We're also emotional beings who buy things. This May 2020 report tracks how changing attitudes are changing our behaviours, and what brands should do about it.
Guest Nick Bond
Emotive Technologies
[email protected]
Download the Brand Pulse Report here
07/05/20 • 17 min
1 Listener
1 Comment
1
Snake Oil in the PR business? Say it ain't so...
Stories and Strategies for Public Relations and Marketing
07/12/20 • 20 min
5.0
According to the Urban Dictionary, the term "Snake Oil" comes from the 19th century American practice of selling cure-all elixirs with false claims. On this week’s episode, award-winning public relations consultant Michelle Garrett helps us differentiate between good stories and strategies and the stuff sold in traveling medicine shows.
Guest Michelle Garrett
Garrett Public Relations, Columbus, Ohio
Support the show07/12/20 • 20 min
1 Listener
1 Comment
1
Public Engagement: Finding Rumi's Field
Stories and Strategies for Public Relations and Marketing
06/29/20 • 21 min
5.0
Beyond the ideas of key messages and social media posts, there is a place for us to talk and listen to one another... I’ll meet you there. On this episode we speak with one of the most experienced public participation practitioners (and trainers) in Canada, about the power of engagement
Guest Gay Robinson
canadiantrainerscollective.ca
Support the show06/29/20 • 21 min
1 Listener
1 Comment
1
Working from home and the impacts to communications and leadership
Stories and Strategies for Public Relations and Marketing
08/09/20 • 18 min
5.0
08/09/20 • 18 min
1 Listener
1 Comment
1
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FAQ
How many episodes does Stories and Strategies for Public Relations and Marketing have?
Stories and Strategies for Public Relations and Marketing currently has 106 episodes available.
What topics does Stories and Strategies for Public Relations and Marketing cover?
The podcast is about Marketing, Media, Management, Public Relations, Podcasts and Business.
What is the most popular episode on Stories and Strategies for Public Relations and Marketing?
The episode title 'The 2020 IPR Disinformation in Society Report' is the most popular.
What is the average episode length on Stories and Strategies for Public Relations and Marketing?
The average episode length on Stories and Strategies for Public Relations and Marketing is 22 minutes.
How often are episodes of Stories and Strategies for Public Relations and Marketing released?
Episodes of Stories and Strategies for Public Relations and Marketing are typically released every 7 days, 8 hours.
When was the first episode of Stories and Strategies for Public Relations and Marketing?
The first episode of Stories and Strategies for Public Relations and Marketing was released on May 10, 2020.
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5.0
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31 Ratings