Listing your property. Writing a winning title and description while navigating the maze of amenities.
05/16/23 • 32 min
Although it's one of the most daunting tasks we'll cover, writing your initial titles, descriptions and amenities for your property can be the winning formula to help your home stand out from the pack. We'll talk about words to use -- and not use -- and cover strategies we've learned from AirBNB and VRBO directly. All with the goal of having the right guests click "book now" -- with no reason to look further.
Although it's one of the most daunting tasks we'll cover, writing your initial titles, descriptions and amenities for your property can be the winning formula to help your home stand out from the pack. We'll talk about words to use -- and not use -- and cover strategies we've learned from AirBNB and VRBO directly. All with the goal of having the right guests click "book now" -- with no reason to look further.
Previous Episode
VRBO or AirBNB -- which platform is right for your property?
There are many considerations when choosing which hosting platform is right for you -- or are you ready to navigate both platforms at once? John and Jeanette take a deep dive into the ins and outs of each platform, their history, their audiences, and more.
Bonus -- a walk through Premier Host and Superhost -- are they worth the effort?
Next Episode
STR Vrbo and AirBNB pricing strategies -- what to consider when pricing your property.
How you price your STR AirBNB or VRBO property can have a huge impact on your occupancy-- and your bottom line. John and Jeanette walk through the many inputs that drive your pricing -- not all are as obvious as you might think.
John uses the rental car model to show how an STR's price is way more than just a daily rate based on costs.
Knowing your costs and your goals make all the difference... and remember to keep your friends close -- and your "comps" even closer :)
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