
Ep. 42 Unmistakably Outspoken: Martine St-Victor, Columnist, General Manager Edelman
12/13/22 • 43 min
On this episode, I speak with Martine St-Victor, and I was just mind-blown by our conversation and the gems that she dropped throughout.
Martine St-Victor is a communications strategist and the managing director of the Montreal office of Edelman, which, with more than 60 offices, is the largest communications firm in the world. Martine writes for La Presse, for the Montreal Gazette and is a contributor to Radio-Canada and the CBC. A member of various boards of directors (Musée d'Art contemporain de Montréal, the Fondation du Pensionnat du Saint-Nom-de-Marie, the KANPE Foundation, The Institute for Research on Public Policy), Martine is also one of the founding members of the Black Opportunity Fund.
Martine’s Word: Outspoken
- 04:08 - Martine explains her childhood and how in grade 3, she chose her piano as her best friend
- 08:34 - On how she developed an interest in different topics very early on, and how her parents helped her cultivate an interest in news
- 10:15 - On how Martine became THE Martine St-Victor that we know today, and how 5-year plans are not a great idea
- 13:13 - The moment that made her decide to start her own PR firm, and focus on pop culture
- 19:33 - How Martine always keeps on top of trends and where the world is going
- 21:28 - On the different perspectives that Martine brings to the table as a Black woman, a woman in business, a child of an immigrant, etc...
- 30:19 - On what makes her indignant in this world, and the treatment of refugees in this world
- 35:11 - Martine tells us about the power of building community and her different involvements in Haiti
- 42:42 - Her key takeaway: Everything is in the matter. It’s easier to dine the person than to punch them in the nose.
You can find Martine on LinkedIn, Instagram, and on Twitter
Learn more about Kanpe
If you loved this episode, please rate and review on iTunes!
If you want support with your visibility head to www.thebeauvoirgroup.com
or book a chat with me here
I love to hear from you! Let's connect:
www.linkedin.com/in/bibigi-haile
Instagram @bibigihaile
[email protected]
On this episode, I speak with Martine St-Victor, and I was just mind-blown by our conversation and the gems that she dropped throughout.
Martine St-Victor is a communications strategist and the managing director of the Montreal office of Edelman, which, with more than 60 offices, is the largest communications firm in the world. Martine writes for La Presse, for the Montreal Gazette and is a contributor to Radio-Canada and the CBC. A member of various boards of directors (Musée d'Art contemporain de Montréal, the Fondation du Pensionnat du Saint-Nom-de-Marie, the KANPE Foundation, The Institute for Research on Public Policy), Martine is also one of the founding members of the Black Opportunity Fund.
Martine’s Word: Outspoken
- 04:08 - Martine explains her childhood and how in grade 3, she chose her piano as her best friend
- 08:34 - On how she developed an interest in different topics very early on, and how her parents helped her cultivate an interest in news
- 10:15 - On how Martine became THE Martine St-Victor that we know today, and how 5-year plans are not a great idea
- 13:13 - The moment that made her decide to start her own PR firm, and focus on pop culture
- 19:33 - How Martine always keeps on top of trends and where the world is going
- 21:28 - On the different perspectives that Martine brings to the table as a Black woman, a woman in business, a child of an immigrant, etc...
- 30:19 - On what makes her indignant in this world, and the treatment of refugees in this world
- 35:11 - Martine tells us about the power of building community and her different involvements in Haiti
- 42:42 - Her key takeaway: Everything is in the matter. It’s easier to dine the person than to punch them in the nose.
You can find Martine on LinkedIn, Instagram, and on Twitter
Learn more about Kanpe
If you loved this episode, please rate and review on iTunes!
If you want support with your visibility head to www.thebeauvoirgroup.com
or book a chat with me here
I love to hear from you! Let's connect:
www.linkedin.com/in/bibigi-haile
Instagram @bibigihaile
[email protected]
Previous Episode

Ep. 41 Unmistakably Steadfast: Katharine Evans, Partner Boreala Management
On today’s episode, I have the pleasure of interviewing Katharine Evans. She is a partner and co-owner of Boreala Management.
A passionate consultant and management professional with more than 20 years of experience, Katharine has worked with clients ranging from global organizations to small family-owned businesses as well as public-sector entities. Recognized for her honesty and integrity, Katharine is a seasoned facilitator who can engage individuals at all levels of an organization thereby helping them achieve their immediate and long-term goals.
Katharine’s Word: Steadfast
When we think of ambition or when we think of growth, when we think of doing great things, there seems to be an energy attached to what we imagine that might look like, an intensity. But what I love about the conversation that you're about to discover is that it's possible to be all those things and to do it in a way that looks like you and that feels right to you, and that's what Katherine does.
03:43 - Kate shares her childhood experience exploring her curiosity, and leveraging humor to get out of trouble
06:20 - She explains how she got into her current career path from a degree in Hispanic Literature
13:44 - On trust as a key element of her leadership style, and how Kate built it as a result of her past experiences
15:32 - Kate shares her experience acquiring her partnership in Boreala Management right before the pandemic, and how they worked to keep team morale up
20:12 - I ask her about where her spirit of entrepreneurship comes from, and how she manages both the internal and external aspects of running a firm
24:00 - Kate explains how she grew to embrace who she was, and her leadership style
26:43 - Her key takeaways: stay true to yourself, build trust, and have compassion.
You can find Katharine on LinkedIn, and at her company: Boreala Management
If you loved this episode, please rate and review on iTunes!
If you want support with your visibility head to www.thebeauvoirgroup.com
or book a chat with me here
I love to hear from you! Let's connect:
www.linkedin.com/in/bibigi-haile
Instagram @bibigihaile
[email protected]
Next Episode

Ep. 43 Unmistakably Bold: Damaly Shepherd, Portrait and Branding Photographer
On today’s episode, I am speaking with Damaly Shepherd, a published photographer, writer, and coach whose mission in life is to help women take the next step and share their gifts with the world.
Damaly specializes in creating fun and luxurious experiences to help bring out the best in each of her clients. And when she isn’t doing that she coaches business owners on how powerful their words can be so that they show up, share more and create the impact they crave.
Damaly’s word: Unmistakable Boldness
I first discovered Damaly's work through a business network of entrepreneurs that we both belonged to, and I began to follow her on Facebook.
There was something about her photography that was powerful and compelling. Each woman that she photographed, I could see, I could tell that this woman was seen by Damaly’s lens.
Eventually, Damaly started to write and share her vision, her process. And it is no surprise that her words were just as compelling as her photography. Both her work and her person are such an embodiment of my vision for unapologetic visibility.
3:57 - Damaly introduces herself in her own words, her personality as a child, and how she is coming back to herself
8:36 - I ask about her experience before, working two jobs, and how she transitioned to photography full-time
14:55 - Damaly explains more about how she developed her photography style, and how she wants women to feel seen
19:15 - On how she builds trust to enable women to feel comfortable and flow into the photography session
23:15 - She talks about her transition into coaching, and the coach that she always was naturally
29:13 - On how she manages fear, acknowledging her gremlins, and allowing them to coexist with her dreams
32:57 - Damaly recognizes the evolution of her work, and how she learned to accept whatever stage she was in at the moment
35:20 - Her 3 takeaways: Be honest with yourself; what do you want, give permission to yourself to want it, give yourself permission to have it
You can find Damaly on LinkedIn, Instagram, Facebook, and on her website
If you loved this episode, please rate and review on iTunes!
If you want support with your visibility head to www.thebeauvoirgroup.com
or book a chat with me here
I love to hear from you! Let's connect:
www.linkedin.com/in/bibigi-haile
Instagram @bibigihaile
[email protected]
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