From Passion to Empire: How CEO of It's a 10 haircare, Carolyn Aronson Built Her Business
02/20/24 • 22 min
In today’s inspiring episode, we dive into the captivating journey of a visionary entrepreneur who transformed her passion for hair care into a thriving business empire. Carolyn Aronson, CEO & Founder of It's a 10 haircare shares her idea, highlights the challenges she overcame from product formulation to brand creation. She shares the importance of understanding customer needs, the role of social media in building a community around her brand, and how she navigated the competitive landscape of the beauty industry.
You will gain invaluable insights into the entrepreneur's approach to product development, focusing on what sets her brand apart in a crowded market. She also shares her experiences with scaling the business, securing funding, and expanding her product line to meet diverse consumer needs.
This episode is a must-listen for aspiring entrepreneurs, offering practical advice, motivational stories, and behind-the-scenes looks at building a successful brand. Subscribe to learn how determination, innovation, and a customer-centric approach can turn a dream into a multi-million dollar business.
After years of experience as a salon owner and stylist, Carolyn Aronson built a global hair company with a passionate celebrity and consumer following and is now able to tout, it is a multi-hundred-million-dollar brand and growing – all while still 100% owned by Carolyn herself. While Carolyn was no overnight success, creating failed brands and products before striking gold, she is now able to tout that her brand is sold in more than 25,000 professional salons, thousands of retail locations like Sally Beauty, Ulta, Cosmoprof, SalonCentric, and now in more and over 88 countries around the world. Carolyn has been featured in Fortune, Entrepreneur, Fast Company, Inc, Ad Age, Forbes 50 Over 50, CNBC, Good Morning America, Business Insider, TODAY, People, CNBC, and many more.
Website: https://itsa10haircare.com/
Instagram: https://www.instagram.com/itsa10ceo/?hl=en
She Built It® Instagram : https://www.instagram.com/shebuiltit/
She Built It® CEO, Melanie Barr Instagram: https://www.instagram.com/melaniejbarr/?hl=en
She Built It® CEO, Melanie Barr LinkedIn: https://www.linkedin.com/in/melaniejbarr/
In today’s inspiring episode, we dive into the captivating journey of a visionary entrepreneur who transformed her passion for hair care into a thriving business empire. Carolyn Aronson, CEO & Founder of It's a 10 haircare shares her idea, highlights the challenges she overcame from product formulation to brand creation. She shares the importance of understanding customer needs, the role of social media in building a community around her brand, and how she navigated the competitive landscape of the beauty industry.
You will gain invaluable insights into the entrepreneur's approach to product development, focusing on what sets her brand apart in a crowded market. She also shares her experiences with scaling the business, securing funding, and expanding her product line to meet diverse consumer needs.
This episode is a must-listen for aspiring entrepreneurs, offering practical advice, motivational stories, and behind-the-scenes looks at building a successful brand. Subscribe to learn how determination, innovation, and a customer-centric approach can turn a dream into a multi-million dollar business.
After years of experience as a salon owner and stylist, Carolyn Aronson built a global hair company with a passionate celebrity and consumer following and is now able to tout, it is a multi-hundred-million-dollar brand and growing – all while still 100% owned by Carolyn herself. While Carolyn was no overnight success, creating failed brands and products before striking gold, she is now able to tout that her brand is sold in more than 25,000 professional salons, thousands of retail locations like Sally Beauty, Ulta, Cosmoprof, SalonCentric, and now in more and over 88 countries around the world. Carolyn has been featured in Fortune, Entrepreneur, Fast Company, Inc, Ad Age, Forbes 50 Over 50, CNBC, Good Morning America, Business Insider, TODAY, People, CNBC, and many more.
Website: https://itsa10haircare.com/
Instagram: https://www.instagram.com/itsa10ceo/?hl=en
She Built It® Instagram : https://www.instagram.com/shebuiltit/
She Built It® CEO, Melanie Barr Instagram: https://www.instagram.com/melaniejbarr/?hl=en
She Built It® CEO, Melanie Barr LinkedIn: https://www.linkedin.com/in/melaniejbarr/
Previous Episode
The Entrepreneurial MD: From Life Saving to Life-Changing Ventures with South Bay MD Owner, Dr. Mary Hannon
In today’s inspiring episode, we’re talking to Dr. Mary Hannon, an ER doctor who took the leap into entrepreneurship. Dr. Hannon shares her journey from the fast-paced world of emergency medicine to launching her groundbreaking healthcare startup. We explore the challenges she faced, the lessons she learned, and how she's changing the healthcare landscape.
Dr. Hannon’s journey from an ER doctor to an entrepreneur is a testament to the power of passion, perseverance, and the courage to pursue one's dreams. Her story not only inspires those in the medical field but also anyone looking to make a meaningful impact through entrepreneurship.
If you're inspired by Dr. Hannon’s story and want to learn more about turning your passion into a successful business, subscribe to the She Built It® Podcast for more episodes like this. Don't forget to leave us a review on Apple Podcasts and share this episode with someone who needs to hear it.
Dr. Mary Hannon, originally from Clifton, Virginia, graduated cum laude from the University of Notre Dame with a Bachelor of Science in Biology. She went on to attend medical school at the Albert Einstein College of Medicine in Bronx, NY. She completed her residency in Emergency Medicine at the Jacobi/Montefiore Residency Program in Bronx, NY. While in residency training, she completed a rigorous four year program working at one of the highest volume trauma centers in New York City and one of the busiest emergency rooms by number of visits in the United States.
Dr. Hannon views her greatest accomplishment at this time was that she, along with her husband, who is also a physician, were able to balance medical school and residency while starting a family and raising their two sons. After completion of her residency, Dr. Hannon was chosen to stay on as an attending emergency medicine physician at Montefiore Medical Center, which consistently ranks in the top five busiest emergency departments in the country.
In 2013, the Hannon family made the cross country move from Manhattan to Manhattan Beach and have happily called the South Bay home. Dr. Hannon has served as an emergency medicine and urgent care physician in several surrounding medical facilities.
Website: www.southbaymd.com
She Built It® Instagram : https://www.instagram.com/shebuiltit/
She Built It® CEO, Melanie Barr Instagram: https://www.instagram.com/melaniejbarr/?hl=en
Next Episode
Quantum Leaps: Intuitive Strategies for Success with Creator of In A Healing Space and Author of The Inner Tarot, Kate Van Horn
Ever wondered if listening to and following your intuition could be the secret to unlocking your biggest dreams? Here's the tea: Kate Van Horn believes we all have an intuitive power within us, waiting to be unleashed. Through her stories and insights, she shows us how to tune into our own intuition, clear the noise, and start manifesting the life you’ve always wanted. It's like having a chat with the friend who always knows what to say to make you feel inspired.
So, grab your earbuds and join us for this inspiring conversation that might just change the way you see the world around you.
Kate is an intuitive coach and healer based in Hermosa Beach, CA. She offers one-on-one readings to clients around the world and teaches tarot and channeled writing courses as forms of self-care via her membership platform, (in) a Healing Space. She is the author of her book The Inner Tarot.
Kate holds a degree in Sociology and Family and Human Development from Arizona State University. She is also a certified 500-hour yoga teacher and has extended her tarot reading and teaching business to include coaching services for women in wellness such as psychics, readers, and reiki practitioners.
Book: https://www.theinnertarot.com/
Website: https://www.katevanhorn.com/
She Built It® Instagram : https://www.instagram.com/shebuiltit/
She Built It® CEO, Melanie Barr Instagram: https://www.instagram.com/melaniejbarr/?hl=en
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