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ReVive | Marketing for Manufacturers - 05 - Star Plastics: Rebranding, Buy-In & Marketing in Manufacturing

05 - Star Plastics: Rebranding, Buy-In & Marketing in Manufacturing

10/17/18 • 28 min

ReVive | Marketing for Manufacturers

Molly Ritchie from Star Plastics joins Re:Vive to discuss their recent rebrand. Molly talks with Clint and Austin about the buy in she needed to get from her leadership team to entertain a rebrand as well as other marketing tactics and how she convinced her dad to change the logo of the company he had built his entire life.

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Molly Ritchie from Star Plastics joins Re:Vive to discuss their recent rebrand. Molly talks with Clint and Austin about the buy in she needed to get from her leadership team to entertain a rebrand as well as other marketing tactics and how she convinced her dad to change the logo of the company he had built his entire life.

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