Retail Relates

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What pivotal decisions shape a successful career in marketing? Join us for an enlightening conversation with the esteemed Margaret Molloy, a global CMO and marketing expert, as she shares her fascinating career journey. Margaret discusses the bold choices that led her to success, including her move to the United States to earn an MBA and her recent decision to leave a long-term position in search of new opportunities. She emphasizes the importance of stepping out of her comfort zone and the invaluable role mentors have played in her life, likening them to an advisory board that provides diverse perspectives and support.
Discover how marketing can drive sustainability through powerful storytelling and effective communication. Margaret explains the synergy between brand marketing and performance marketing, highlighting how a strong brand ensures discoverability when consumers are ready to purchase. We also delve into the evolving skill set required of marketers today, from mastering new technological tools to developing essential soft skills like perceptive listening and building cohesive teams. This conversation underscores the importance of both strategic and tactical growth in the ever-changing marketing landscape.
Margaret also shares lessons learned from humility and innovation, recounting a personal anecdote about the refreshing perspective gained from a more startup-oriented mindset. We explore her passion project, #WearingIrish, which showcases Irish fashion designers and taught her valuable lessons about partnerships and creativity. The episode concludes with rapid-fire questions that reveal Margaret's personal preferences and early entrepreneurial experiences, offering a well-rounded and inspiring narrative that intertwines personal heritage with professional passion. Don’t miss this insightful episode filled with practical advice and inspiration for leaders and marketers alike.
TO PURCHASE HER SON EMMET'S BOOK ON "DREW DISCOVERS DIABETES " - YOU CAN FIND IT AT: https://a.co/d/iLPn8HT
HE IS EAGER TO GET IT TO AS MANY FAMILIES, EDUCATORS, AND NURSES AS POSSIBLE.

Margaret Molloy Biography:
Margaret Molloy has carved a notable brand management and marketing career, prominently serving as the Global CMO for Siegel+Gale for over a decade. Under her leadership, the branding agency flourished as she hosted hundreds of CMOs and thousands of guests worldwide at various industry conferences and private events. Margaret also shares her insights and the experiences of other marketing leaders on her podcast, "How CMOs Commit." An esteemed LinkedIn Top Voice and The Drum B2B Marketer of the Year, she is also recognized as a Fellow of the Marketing Society. Educated at Harvard Business School and the University of Ulster, with studies at La Universidad de Valladolid, Spain, Margaret’s academic background is as diverse as her professional experience. She balances her high-profile career in Manhattan with being a mom to two teenage boys. A native of Ireland, Margaret's international perspective and expertise make her a sought-after advisor and speaker in the global marketing community.
https://www.linkedin.com/in/margaretmolloy/

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What if retail could be more than just a job? Join us on Retail Relates as we chat with Ron Thurston, co-founder of Ossy and best-selling author of Retail Pride, to uncover the secrets of turning a retail career into a passion-driven journey. Ron's inspiring stories, from pioneering showrooming at Bonobos to redefining field leadership at Apple, provide invaluable insights for anyone eager to learn from a true industry innovator. Discover how emotional connection, empathy, and authentic leadership can transform not just your career but the entire retail experience.
We dive into the philosophy of strengths-based leadership, stressing the importance of leveraging individual talents over correcting weaknesses. Ron sheds light on how empathy, curiosity, and focus can create effective leaders in the chaotic retail environment. We also discuss how AI is revolutionizing retail by automating mundane tasks, freeing up more time for meaningful customer interactions and team engagement. It’s all about finding joy in your work and working for companies that recognize and value your strengths.
Finally, we explore the profound impact of building authentic retail connections and the vital role of trust between frontline employees and corporate leadership. Ron's journey across the country, living in an RV and meeting proud retail workers, emphasizes the essential role retail plays in communities, especially in smaller towns. We wrap up with a fun rapid-fire segment, revealing Ron's personal favorites and celebrating the joy of a retail career. This episode is a treasure trove of wisdom and practical advice for anyone passionate about retail.
Ron's Biography:
Ron Thurston's life mission is to celebrate, elevate, and empower the people and spirit of the retail industry. His passion is evident in his over three decades of experience leading retail stores and operations for top American brands such as Gap, West Elm, Apple, Tory Burch, Bonobos, and Saint Laurent. Most recently, he served as Vice President of Stores at Intermix, where he honed an extensive skill set in retail strategy, management, and innovation.

Ron is not just a retail leader but also the bestselling author of "Retail Pride," an indispensable guide for accelerating careers in retail. With over 25 years of leadership experience with prominent fashion brands, he brings a wealth of knowledge and expertise. He is consistently recognized as one of the most influential people in the retail industry. As the host of the RETAIL IN AMERICA podcast and tour, Ron traveled across the nation in an Airstream trailer during 2022 and 2023 to uncover and highlight remarkable stories and individuals in retail. He also serves on the advisory boards of rapidly growing retail tech companies, including Ometria, Butterfly, and YOOBIC, lending his expertise to drive their success. He gives back as a Goodwill NY/NJ board of directors member.

In 2024, Ron co-founded OSSY, a forward-thinking retail recruiting agency that addresses the industry's hiring and recruiting challenges. This venture reinforces Ron’s unwavering commitment to retail.
Follow Ron at: https://www.linkedin.com/in/rthurston/

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Discover the compelling journey of Deirdre Fitzgerald, President of International for Knitwell Group, as she takes you through her inspiring career in retail. From her initial days at Bloomingdale's through her transformative experiences at New Balance, Deirdre's path is marked by pivotal moments that shaped her into the leader she is today. Tune in to hear how a passion for retail blossomed from her background in English literature to her dynamic roles across cosmetics and men's apparel confirmed her calling in this vibrant industry.
Unearth the delicate interplay of art and science that defines retail merchandising today. Deirdre shares her expertise on balancing intuition with data-driven insights, offering a fresh take on making informed product and consumer decisions. As traditional training programs like Bloomingdale's fade, we explore new strategies for nurturing talent and the critical role of localization in global markets. Discover the unique challenges faced by merchants and the evolving role they play in shaping the future of retail.
Gain strategic insights into navigating the retail landscape with a focus on consumer behavior, inventory management, and the balance between online and brick-and-mortar experiences. Deirdre generously imparts career advice, underscoring the importance of long-term thinking, effective leadership, and embracing failure as a powerful learning tool. Highlighting the value of mentorship and team development, she emphasizes the significance of personal growth, continuous learning, and the strength of individual relationships. Join us as we wrap up with Deirdre's refreshing perspective on leadership, life inspirations, and the camaraderie that fuels success in this ever-evolving industry.
Biography: DEIRDRE FITZGERALD

Deirdre FitzGerald is the President of International for KnitWell Group a dominant portfolio of women’s specialty retail brands including Ann Taylor, Chico’s, Lane Bryant, LOFT, Soma, Talbots, and White House Black Market, that together generate more than $6 Billion in sales annually. In her role Deirdre leads the development and implementation of growth strategies designed to expand the value and reach of the brands through strategic partnerships domestically and internationally.

Previously, Deirdre served as President of the Talbots brand, an iconic American apparel retailer with more than 500 stores across the United States as well as an online business that together generate more than $1.2 billion in sales annually. As President, in partnership with her leadership team, she created stability amidst the pandemic and restored financial growth and profitability to the brand.

Prior to Talbots, Deirdre spent seven years with New Balance where she served as the Executive Vice President of Global Apparel and Licensing. In her role she led the transformation of the Global Apparel design, Innovation, Product management, Merchandising, and Licensing teams, resulting in a period of unprecedented growth and profitability.

Earlier in her career Deirdre spent nearly a decade with the Talbots brand, ultimately serving as the Executive Vice President and General Merchandise Manager for Talbots and she also served as the Head of Men's Apparel at J. Crew and in various merchandising roles at Brooks Brothers. Deirdre began her career at Bloomingdales’ where she completed their executive training program.

Deirdre is committed to supporting women and is a member of the Global Board of Directors for Dress for Success, an organization dedicated to empowering women. She is also on the Advisory Board for the Hingham Historical Society and the Board of Directors for Repurpose for a Purpose.

Deirdre holds a BA in English Literature from

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Can European retailers teach their American counterparts a thing or two about customer service? Join us as we uncover insights from Ghalia Boustani, PhD, a leading retail expert based in Paris, who has a wealth of knowledge about the future of retail. From her early fascination with the industry to becoming a respected author and consultant, Ghalia's journey is nothing short of inspiring. In this episode, she shares her pivotal moments and critical questions that fueled her rise in the retail world.
Navigating the balance between human touch and technology, Ghalia discusses the common pitfalls that retailers face when they over-rely on tech solutions. She illustrates with real-life examples how poor integration can lead to negative customer experiences, such as failed QR code promotions. We also explore the differences between American and European retail practices, highlighting the significance of adapting strategies to local markets and maintaining basic customer service. Ghalia emphasizes the growing trend in Europe towards sustainable consumption and secondhand markets, setting a benchmark for future retail landscapes.
As we delve into the new metrics shaping retail success, Ghalia sheds light on the limitations of traditional KPIs and the necessity of adopting a holistic approach. From the challenges of measuring omni-channel strategies to integrating physical and digital experiences, this episode is packed with valuable insights for anyone in the retail industry. For newcomers, Ghalia offers sage advice on the importance of hands-on experience, teamwork, and keeping a human-centric approach amidst the technological tide. Don't miss this thought-provoking conversation that promises to redefine your understanding of retail.
Ghalia's Bio:
Ghalia Boustani is a multifaceted professional with a diverse skill set encompassing retail consultancy, curation of insights, speaking, authorship, and podcast hosting. Her career in retail gained momentum within the dynamic landscape of the fashion industry, a journey she embarked upon in 2005. Over the years, Ghalia has forged close collaborations with various fashion brands, operating at both retail and management echelons.

Her expertise is centered around ephemeral retail formats, the creation of captivating physical store atmospheres, and a deep understanding of consumer behaviors within omnichannel contexts. At the strategic level, Ghalia excels in guiding brands through transformative processes, contributing to the evolution of their development strategies. On an operational level, she actively engages in formulating procedures, crafting comprehensive training manuals, and conducting impactful team member training sessions.

Ghalia holds a Ph.D. from the prestigious “École Supérieure des Affaires” in Lebanon, a master’s degree from the “London College of Fashion” in London, and a Bachelor of Arts (hons) from the esteemed “Notre Dame University”, along with a diploma from the “École Supérieure des Arts et Techniques de la Mode”. Her academic pursuits manifest in rich research and publications, covering topics ranging from traditional and ephemeral retail to fashion management and customer experiences. Her influence extends globally, as she brings her wealth of knowledge to various educational institutions and business schools in cities such as Beirut, Istanbul, London, and Paris. Since 2011, she has been actively involved in teaching marketing and retail, participating in over 25 conferences and webinars. Through these platforms, Ghalia consistently shares her insights and contributes to the discourse shaping the future of retail.

Connect at:
https://linktr.ee/gboustani

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What happens when you mix Wall Street savvy with creative retail innovation? In this episode, Melissa Gonzalez, principal at MG2, takes us through her extraordinary career journey. From navigating the aftermath of 9-11 to pioneering the integration of physical and digital retail spaces, Melissa’s story is a testament to resilience and visionary thinking. We'll uncover how she transitioned from finance to spearheading transformative retail strategies and working with major brands to reinvent consumer experiences.
Ever wondered how shifting from a hands-on founder to a visionary coach can revolutionize your business? Melissa breaks it down, emphasizing the importance of understanding where your highest value lies and the evolving landscape of consumer behavior. Younger generations are redefining expectations, pushing the move from product-centric to experience-led retail design. Hear Melissa’s insights on how intuitive technology is becoming crucial for creating seamless, engaging customer journeys, and why pop-up stores are not just a trend but a powerful tool for market testing and consumer connection.
COVID-19 has made brands rethink their real estate strategies, and Melissa provides thought-provoking examples like Dick’s Sporting Goods and Nordstrom, which are leading the way with unique, localized flagship experiences. She also shares personal stories about mentors who've influenced her path, offering sage advice for students and professionals alike. Whether it’s the wisdom of curiosity, the power of mentorship, or the strategic use of technology, Melissa’s insights promise to inspire and educate, making this episode a must-listen for anyone passionate about the future of retail.
Melissa Gonzalez Biography:
Melissa Gonzalez is a principal at MG2, a leading global design and architecture firm, where she heads the MG2 Advisory Group. With a robust background as a Wall Street executive and seasoned entrepreneur, Melissa has become a key advisor to some of the fastest-growing direct-to-consumer companies and well-established brands. Her expertise lies in blending innovative strategies with actionable insights from concept through implementation, continually pushing the boundaries of experiential retail environments. Melissa and her team have pioneered the integration of physical and digital retail spaces, creating cutting-edge concepts that enhance consumer engagement for major brands like Nordstrom, Victoria’s Secret, and Kizik. She is the author of "The Pop-up Paradigm: How Brands Build Human Connections in a Digital Age" and has produced over 200 brick-and-mortar experiences nationwide. These projects focus on creating immersive moments that drive ROI and allow clients to convey compelling stories to their audience. Her significant contributions to the field have garnered prestigious recognitions, including being named one of the Top 10 Executives in New York City to Watch by the New York Business Journal, one of WWD’s “25 Most Influential Women Leaders of 2022”, and consistently recognized as one of the leading ‘Women In Design’ and ‘Top Retail Design Influencers of the Year’. Additionally, Melissa is a prolific speaker and has been featured in publications like The New York Times and Forbes. She is the creator and host of the Retail Refined podcast, which explores future in-store technologies and has spoken at major industry events such as Shoptalk and NRF’s Retail’s Big Show. Melissa finds inspiration in adventurous activities outside her professional pursuits, such as skydiving from 10,000 feet.