The Journey from Sales Leader to CMO - Mastering the Art of Personal Branding
Remarkable Marketing Podcast03/02/24 • 13 min
Embark on a transformative narrative with Sarah, whose career leapt from being a top producing sales leader to becoming a Chief Marketing Officer. Absorb the riveting tale of her shift, fueled by an insatiable appetite for content creation and an unwavering commitment to crafting a dynamic marketing pipeline. Through our candid conversation, Sarah unveils the formidable power of personal branding and its indispensable role in her career growth. Her personal saga of cultivating a commanding presence on LinkedIn offers invaluable insights into how a meticulously honed personal brand can sky-rocket one's professional journey. If you've ever wondered how to pivot your passion into a blooming career, Sarah's experiences serve as an inspiring blueprint for success.
Prepare to get a grip on the discipline required to transform a social media profile into a beacon of professional triumph. Sarah shares her thesis that a six-month, laser-focused immersion into a single platform can transform your personal brand. Our dialogue explores the oft-overlooked strategy of 'Dark Social'—the key to a regimented social media routine that eliminates procrastination and embeds content creation into your daily hustle.
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03/02/24 • 13 min
Remarkable Marketing Podcast - The Journey from Sales Leader to CMO - Mastering the Art of Personal Branding
Transcript
All right , all right . All right . Welcome to today's episode . Our guest today is Sarah . She is a sales leader turned CMO . Sarah , welcome to the dark side .
Sarah ScudderI am crazy . I guess I spent most of my career actually in sales in a random space called marketing , procurement , software sale ,
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