
Raising Tech, powered by Parasol Alliance
Amber Bardon, Matt Reiners
Raising Tech is your guide to understanding the role technology plays in your community, where to invest to transform culture, and how to bring your team and residents along the journey. Tune in to explore the latest tech trends, dive into hot topics, and hear from industry experts, community leaders, and innovative vendors shaping the senior living tech landscape. Each episode is packed with practical insights and real-world stories to help you spark change and level up your community’s tech game.
You can find full demonstrations on our website of our Raising Tech Resident Exclusive Miniseries: www.parasolalliance.com/residents/
Powered by Parasol Alliance, The Strategic Planning & Full-Service IT Partner Exclusively serving Senior Living Communities.
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Top 10 Raising Tech, powered by Parasol Alliance Episodes
Goodpods has curated a list of the 10 best Raising Tech, powered by Parasol Alliance episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Raising Tech, powered by Parasol Alliance for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Raising Tech, powered by Parasol Alliance episode by adding your comments to the episode page.

94. The Truth About AI in Senior Living with George Netscher
Raising Tech, powered by Parasol Alliance
05/15/25 • 31 min
In this episode of Raising Tech, host Matt Reiners is joined by George Netscher, CEO of SafelyYou, the leading ambient care platform using AI to transform senior care. George shares his journey from top-tier AI research labs to launching a mission-driven company rooted in his family’s personal story. From fall detection to staffing analytics, hear how SafelyYou is redefining what's possible in senior living through ethical, outcomes-driven artificial intelligence.
What You’ll Learn:
- George’s unique background in AI and how it inspired SafelyYou
- What AI really means in senior living
- How SafelyYou is helping communities improve fall rates, reduce ER visits, and optimize staffing
- What operators should ask when evaluating AI vendors
- The balance between automation and the human touch in care
- How senior living can leapfrog into innovation
Resources Mentioned:
- SafelyYou Website
- Follow George on LinkedIn
- Follow SafelyYou on LinkedIn

93. Real Talk with Senior Living Female CEOs
Raising Tech, powered by Parasol Alliance
05/01/25 • 49 min
In this deeply inspiring and candid conversation, host Amber Bardon sits down with three powerhouse CEOs—Nicole Gann, Sue Verdegem, and Sondra Norder—for an honest dialogue about what it really means to be a woman in leadership. From accidental paths to the C-suite, to the very real challenges faced in male-dominated environments, this episode is filled with heartfelt reflections, strategic wisdom, and empowering encouragement.
This episode is a powerful reminder that behind every woman CEO is a rich story of persistence, self-discovery, and trailblazing resilience. Whether you’re a woman in leadership now or just beginning your path, this episode will inspire you to lead with authenticity and boldness.

6. The Story of iN2L
Raising Tech, powered by Parasol Alliance
12/09/21 • 25 min
Have you ever wondered how an idea with a strong ‘why’ can grow into a multi-million company touching countless people in the senior living field? Jack York, iN2L’s fearless Co-Founder, has earned a respected reputation in senior living for his charismatic, mission-driven approach in building an organization around the idea that it’s never too late for a fulfilling life. The impetus for what became iN2L was a philanthropic idea to donate computers to assisted living communities and nursing homes in Southern California.
With Jack’s tenured background in Silicon Valley as a strategic sales leader, he saw a vast potential in fostering these connections between seniors and the outside world, but also saw that conventional technology was too difficult for most older adults to use in a meaningful way. So he decided to find a way to make technology accessible for all levels of physical and cognitive ability. Tune in to learn more about the journey of iN2L. Jack is a sought-after national and international speaker on technology being used to create personalized experiences that engage and connect older adults to their loved ones and the world at large, specifically individuals with dementia.
Raising Tech is powered by Parasol Alliance, The Strategic Planning & Full-Service IT Partner exclusively serving Senior Living Communities.

Season 2, Episode 21: Mitigating Cybersecurity Risks & Protecting Your Senior Living Community with Cyber Insurance
Raising Tech, powered by Parasol Alliance
11/02/23 • 20 min
In this episode of Raising Tech, our host, Amber Bardon, has an intriguing conversation with Rafael Haciski, Vice President of Commercial Insurance at Johnson Kendall Johnson (JKJ), about how JKJ's personalized services allow clients to focus on their businesses while JKJ provides direction in managing cybersecurity risks.
JKJ's cyber practice is focused on creating risk management programs and educating clients on the importance of cyber incident response and changes in insurance terms. Discover how JKJ is keeping Senior Living communities properly covered by listening to the full episode!
Raising Tech is powered by Parasol Alliance, The Strategic Planning & Full-Service IT Partner exclusively serving Senior Living Communities.

53. WelcomeHome- The Power of Data in Senior Living Sales and Marketing
Raising Tech, powered by Parasol Alliance
04/19/24 • 20 min
Tune in as Amber hosts a conversation with Maggie Seybold, Vice President of Customer Insights at WelcomeHome. By leveraging data analytics, WelcomeHome empowers sales directors to make informed decisions, optimize lead management, and enhance prospect interactions.
Discover trends, such as the management of aggregator leads and proactive scoring strategies, and innovative approaches WelcomeHome employs to stay ahead in a rapidly evolving landscape. Ultimately, the message is clear: embracing data-driven tools not only enhances operational efficiency but also fosters better customer experiences, driving success in the senior living industry.
Find WelcomeHome on their website & LinkedIn.
Raising Tech is powered by Parasol Alliance, The Strategic Planning & Full-Service IT Partner exclusively serving Senior Living Communities.

92. Resident Exclusive Miniseries- Financial Scams and Social Engineering
Raising Tech, powered by Parasol Alliance
05/01/25 • 18 min
In this resident exclusives episode, James Peck walks you through the alarming rise of financial scams—especially those that target older adults. You’ll learn how scammers are using social engineering, spoofed phone numbers, and even AI-generated voices to exploit trust and urgency.
James breaks down the top three scam types hitting communities hardest:
- Bank impersonation calls
- “Family emergency” voice scams
- Tech support refund scams
Each segment includes real-life examples and actionable steps residents and families can take to stay safe.
Key Takeaways:
- Scammers “hack trust,” not devices
- Why you should never share 2FA codes over the phone
- AI voice cloning is real—and dangerous
- Simple steps to verify if a call or message is legit
- Why tech education is critical in senior living communities
Resources Mentioned:
- FTC Report Fraud
- Imposter Scam Info from USA.gov
- Fake Emergency Scams from the FTC
- Learn more about Tech@Home services: www.parasolalliance.com
Empower yourself with knowledge and stay ahead of today’s digital threats.

37. Accora- Customizable Bedding & Seating Technology for Fall Prevention in Senior Living Communities
Raising Tech, powered by Parasol Alliance
08/25/23 • 25 min
In this episode of Raising Tech, our host, Patrick Leonard, has an engaging conversation with Steve Rakus & Laura Bell from Accora, about Accora's customizable bedding & seating technology, which helps prevent falls in Senior Living communities.
Discover more about Accora's FloorBed technology, which lets Senior Living communities' staff lower residents' beds all the way to the floor, reducing the chance of injuries for residents and staff. Also, learn more about Accora's Configura® Advance seating, which is easily adaptable for Senior Living communities' staff, while providing comfort and potential prevention of tissue damage for residents.
Raising Tech is powered by Parasol Alliance, The Strategic Planning & Full-Service IT Partner exclusively serving Senior Living Communities.

39. Icon- All-in-One Engagement Platform to Enhance Communication & Boost Resident Engagement for Senior Living Communities
Raising Tech, powered by Parasol Alliance
09/28/23 • 14 min
In this episode of Raising Tech, our host, Amber Bardon, has a captivating conversation with Ryan Galea, CEO of Icon, where he illustrates how Icon's all-in-one engagement platform is enhancing communication and boosting resident & family engagement
at Senior Living communities.
Formerly CareMerge and VoiceFriends, Icon gives your Senior Living community the tools to communicate and engage with your entire community including residents, families, and staff efficiently and effectively on a HIPAA-compliant platform. Discover how Icon can help reduce overtime at Senior Living communities by up to 10% and learn more about the benefits of using Icon by listening to the entire episode.
Raising Tech is powered by Parasol Alliance, The Strategic Planning & Full-Service IT Partner exclusively serving Senior Living Communities.

40. KARE- Overcoming Staffing Challenges for Senior Living Communities
Raising Tech, powered by Parasol Alliance
10/09/23 • 18 min
In this episode of Raising Tech, our host, Amber Bardon, has a thought-provoking conversation with Rich Kortum, Vice President of Strategic Partnerships for KARE, about how KARE's digital labor platform provides prequalified caregivers to help Senior Living communities overcome staffing challenges.
Discover how KARE is allowing Senior Living communities to decrease overtime, reduce burnout of their current employees and easily hire dedicated frontline employees without paying expensive agency fees. Learn how KARE is providing flexible workplace solutions using a modern twist.
Raising Tech is powered by Parasol Alliance, The Strategic Planning & Full-Service IT Partner exclusively serving Senior Living Communities.

12. Do You Kare?
Raising Tech, powered by Parasol Alliance
06/09/22 • 31 min
Before COVID, there were 2.9 million front-line post-acute caregivers across the country. In early 2020, 15% of this workforce left the industry, with experts predicting a shortage of 1.8 million caregivers by the year 2023. In this episode of Raising Tech, our host Amber Bardon sits down with Charles Turner, Founder and CEO of KARE.
Often referred to as the “Uber of staffing”, KARE’s mission is to transform caregivers and nurses into heroes who can easily respond to the call from senior care communities to save the day. Learn how KARE is approaching the industry’s staffing crisis, how they differ from traditional staffing agencies, and the impact their service will inevitably have on the future of the senior living industry. Raising Tech is powered by Parasol Alliance, The Strategic Planning & Full-Service IT Partner exclusively serving Senior Living Communities.
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FAQ
How many episodes does Raising Tech, powered by Parasol Alliance have?
Raising Tech, powered by Parasol Alliance currently has 95 episodes available.
What topics does Raising Tech, powered by Parasol Alliance cover?
The podcast is about Saas, Software, Podcasts, Msp, Technology, Cyber Security, Business, Innovation and Strategy.
What is the most popular episode on Raising Tech, powered by Parasol Alliance?
The episode title '19. Cedar Community- Innovative Technology - Words of Wisdom & Lessons Learned' is the most popular.
What is the average episode length on Raising Tech, powered by Parasol Alliance?
The average episode length on Raising Tech, powered by Parasol Alliance is 23 minutes.
How often are episodes of Raising Tech, powered by Parasol Alliance released?
Episodes of Raising Tech, powered by Parasol Alliance are typically released every 13 days, 20 hours.
When was the first episode of Raising Tech, powered by Parasol Alliance?
The first episode of Raising Tech, powered by Parasol Alliance was released on Jul 8, 2021.
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