93. Real Talk with Senior Living Female CEOs

05/01/25 • 49 min

Raising Tech, powered by Parasol Alliance

In this deeply inspiring and candid conversation, host Amber Bardon sits down with three powerhouse CEOs—Nicole Gann, Sue Verdegem, and Sondra Norder—for an honest dialogue about what it really means to be a woman in leadership. From accidental paths to the C-suite, to the very real challenges faced in male-dominated environments, this episode is filled with heartfelt reflections, strategic wisdom, and empowering encouragement.

This episode is a powerful reminder that behind every woman CEO is a rich story of persistence, self-discovery, and trailblazing resilience. Whether you’re a woman in leadership now or just beginning your path, this episode will inspire you to lead with authenticity and boldness.

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Previous Episode

92. Resident Exclusive Miniseries- Financial Scams and Social Engineering

In this resident exclusives episode, James Peck walks you through the alarming rise of financial scams—especially those that target older adults. You’ll learn how scammers are using social engineering, spoofed phone numbers, and even AI-generated voices to exploit trust and urgency.

James breaks down the top three scam types hitting communities hardest:

Bank impersonation calls
“Family emergency” voice scams
Tech support refund scams

Each segment includes real-life examples and actionable steps residents and families can take to stay safe.

Key Takeaways:

Scammers “hack trust,” not devices
Why you should never share 2FA codes over the phone
AI voice cloning is real—and dangerous
Simple steps to verify if a call or message is legit
Why tech education is critical in senior living communities

Resources Mentioned:

FTC Report Fraud
Imposter Scam Info from USA.gov
Fake Emergency Scams from the FTC
Learn more about Tech@Home services: www.parasolalliance.com

Empower yourself with knowledge and stay ahead of today’s digital threats.

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LinkedIn

Next Episode

94. The Truth About AI in Senior Living with George Netscher

In this episode of Raising Tech, host Matt Reiners is joined by George Netscher, CEO of SafelyYou, the leading ambient care platform using AI to transform senior care. George shares his journey from top-tier AI research labs to launching a mission-driven company rooted in his family’s personal story. From fall detection to staffing analytics, hear how SafelyYou is redefining what's possible in senior living through ethical, outcomes-driven artificial intelligence.

What You’ll Learn:

George’s unique background in AI and how it inspired SafelyYou
What AI really means in senior living
How SafelyYou is helping communities improve fall rates, reduce ER visits, and optimize staffing
What operators should ask when evaluating AI vendors
The balance between automation and the human touch in care
How senior living can leapfrog into innovation

Resources Mentioned:

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Facebook
Instagram
LinkedIn

Raising Tech, powered by Parasol Alliance - 93. Real Talk with Senior Living Female CEOs

Transcript

Amber Bardon: Nicole Gann, welcome to the show. Sue Verdegem. Thank you. I'm also happy to be here. And then we also have Sondra Norder. Welcome to the show. Thank you so much. So I would love to have each of you give our listeners a little bit more background on you. So today's topic is Women in Leadership, and we're all CEOs of organizations as women.
And I want to first ask each of you to talk about your journey. So let's dive in a little bit individually and hear about how did you becom