53. WelcomeHome- The Power of Data in Senior Living Sales and Marketing
04/19/24 • 20 min
Tune in as Amber hosts a conversation with Maggie Seybold, Vice President of Customer Insights at WelcomeHome. By leveraging data analytics, WelcomeHome empowers sales directors to make informed decisions, optimize lead management, and enhance prospect interactions.
Discover trends, such as the management of aggregator leads and proactive scoring strategies, and innovative approaches WelcomeHome employs to stay ahead in a rapidly evolving landscape. Ultimately, the message is clear: embracing data-driven tools not only enhances operational efficiency but also fosters better customer experiences, driving success in the senior living industry.
Find WelcomeHome on their website & LinkedIn.
Raising Tech is powered by Parasol Alliance, The Strategic Planning & Full-Service IT Partner exclusively serving Senior Living Communities.
Tune in as Amber hosts a conversation with Maggie Seybold, Vice President of Customer Insights at WelcomeHome. By leveraging data analytics, WelcomeHome empowers sales directors to make informed decisions, optimize lead management, and enhance prospect interactions.
Discover trends, such as the management of aggregator leads and proactive scoring strategies, and innovative approaches WelcomeHome employs to stay ahead in a rapidly evolving landscape. Ultimately, the message is clear: embracing data-driven tools not only enhances operational efficiency but also fosters better customer experiences, driving success in the senior living industry.
Find WelcomeHome on their website & LinkedIn.
Raising Tech is powered by Parasol Alliance, The Strategic Planning & Full-Service IT Partner exclusively serving Senior Living Communities.
Previous Episode
52. Solving Staffing Challenges in Senior Living Communities with Technology
In this special episode of Raising Tech, Amanda Knapp, Marketing Coordinator at Parasol Alliance, sits down with Kati Jones, Director of Client Relationships for Parasol Alliance, to talk about the findings shared in their white paper, "Solving Staffing Challenges with Technology."
In the white paper, 5,600 Senior Living community end users were surveyed about the staffing challenges their communities were experiencing and the unique ways they used technology to overcome these staffing obstacles. Parasol Alliance hopes to share these specialized technology approaches to help reduce staffing barriers your Senior Living community may be facing, which can improve your community's efficiency and enhance your residents’ care.
Parasol Alliance offers a wide variety of educational materials, including white papers, blogs, case studies, and a quarterly Thought Leadership Webinar Series.
You can view all of Parasol Alliance's education materials here.
Next Episode
54. Prophix & Wesley Life- Revolutionizing Financial Planning and Reporting in Senior Living Communities
In this episode, Amber Bardon welcomes John Sabec, Partner Account Manager at Prophix, and Lincoln Grimes, Finance Manager at WesleyLife. John provides insights into Prophix's history and its focus on solving Excel-related challenges & Lincoln talks about the necessity for efficient budgeting and planning tools.
Listen to hear examples of Prophix's impact on WesleyLife's operations, which includes improved access to real-time financial data. Prophix has versatile features, such as user-friendly design and extensive integration capabilities. Additionally, catch a glimpse into Prophix's future developments, including AI-driven features, by listening to the full episode.
Learn more about Prophix on their website.
John Sabec: [email protected]
Learn more about WesleyLife on their website.
Raising Tech, powered by Parasol Alliance - 53. WelcomeHome- The Power of Data in Senior Living Sales and Marketing
Transcript
Amber Bardon: [00:00:00] Welcome to Raising Tech podcast. I'm your host, Amber Bardon and today my guest is Maggie Seybold. She is the Vice President of Customer Insights at WelcomeHome. Welcome to the show, Maggie.
Maggie Seybold:
Thank you, Amber. I'm excited to be here.
Amber Bardon
So I'm sure all of our audience has heard of WelcomeHome before.
WelcomeHome is a little bit of a newer company. When they cam
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