How to build your online coaching business - with Biceps and Banter
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04/28/20 • 85 min
03:54 - How Dan started in the fitness industry
11:26 - How Mike started in the industry and how he, surprisingly, almost studied Dentistry at University
18:00 Building someone elses brand
32:01 Build a relationship with your audience
42:34 Acting like idiots so do you attracts idiots?
53:45 Video or written content? Who's getting to 50 clients first?
1:05:00 How to make the sale
01:15: The future of Biceps and Banter
03:54 - How Dan started in the fitness industry
11:26 - How Mike started in the industry and how he, surprisingly, almost studied Dentistry at University
18:00 Building someone elses brand
32:01 Build a relationship with your audience
42:34 Acting like idiots so do you attracts idiots?
53:45 Video or written content? Who's getting to 50 clients first?
1:05:00 How to make the sale
01:15: The future of Biceps and Banter
Previous Episode
Email Marketing with Paul Mort
04:03 - 'To do what I want even if I don't have to.'
09:25 - Tell Stories
13:00 - Started working as a gym instructor
20:34 - My group model changed everything
25:41 - Fitness is too serious now
30:30 - Red hot qualified leads ain't gonna happen
45:30 - In Marbella I was all over the place
54:39 - Email in 2020 is easier and you'll make more money
01:08:48 - Repurposing your emails and get the most attention
01:12:25 - Email and Video
Next Episode
Branding your Personal Trainer Business - We Are Fit Creative
03:00 - How it all started
07:14 - What is branding for PTs
12:00 - Trainers need to understand they are a brand
19:05 - Look at it as an investment
23:07 - Start with just a font
32:01 - Colour theory
35:10 - Fonts to choose
41:20 - How powerful colour can be
43:19 - Timing is so important
47:57 - The importance of implementation
50:50 - Everyone thinks they are a designer. Everyone can also count to 10.
54:11 - How to build brand consistancy. Using Canva.
1:00:00 - Anyone can learn but not everyone is creative
01:04:45 - The Shredded by Science re-brand
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