
Run Your Week Like a CEO
01/20/22 • 42 min
1 Listener
Running your business like a CEO requires strategy and planning. It also requires skillfully managing your time and energy every week as a CEO so that you’re putting your attention on the tasks that’ll actually move your business forward. However, this is an area where we often get stuck. The email inbox, administration work, and ongoing busy work daily in our business can become a distraction. Then at the end of the week, we realize we haven’t made progress on those high-priority tasks that will truly move your business forward. In this episode, we’re talking about how you can run your week like a CEO and make those higher-value tasks a priority.
On this episode of Promote Yourself to CEO:
4:33 - My model calendar approach. It’s essentially time blocking specific types of tasks, but here are the details of how I do it.
16:56 - Your CEO date. This is the time on your calendar when you’re checking in with your business.
26:49 - Asking yourself where you need support and self-care this week. Why did I include it in the CEO planner?
29:17 - Sticking to what you just mapped out for the week. The CEO Score really comes in handy, and I break down what it’s all about.
36:26 - A weekly review, starting with wins. It also helps track any recurring problems so you can nip them in the bud.
38:57 - Quickly recapping my top 5 things to run your week like a CEO.
Show Links
- The CEO Collective
- The CEO Planner
- “How a model calendar helps me work just 25 hours a week!”
- “What Is Your Role as CEO?”
- CEO Date Checklist
- “How to Track Your Productivity with an Entrepreneur Scorecard”
- Racheal on Instagram
Connect with Me:
- Instagram: @racheal.cook
- TikTok: @rachealcookmba
- LinkedIn: @rachealcook
- YouTube: @the_ceo_collective
- Website: The CEO Collective
Subscribe & Review:
If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!
🎤 Thanks for listening! I'll see you next week!
Running your business like a CEO requires strategy and planning. It also requires skillfully managing your time and energy every week as a CEO so that you’re putting your attention on the tasks that’ll actually move your business forward. However, this is an area where we often get stuck. The email inbox, administration work, and ongoing busy work daily in our business can become a distraction. Then at the end of the week, we realize we haven’t made progress on those high-priority tasks that will truly move your business forward. In this episode, we’re talking about how you can run your week like a CEO and make those higher-value tasks a priority.
On this episode of Promote Yourself to CEO:
4:33 - My model calendar approach. It’s essentially time blocking specific types of tasks, but here are the details of how I do it.
16:56 - Your CEO date. This is the time on your calendar when you’re checking in with your business.
26:49 - Asking yourself where you need support and self-care this week. Why did I include it in the CEO planner?
29:17 - Sticking to what you just mapped out for the week. The CEO Score really comes in handy, and I break down what it’s all about.
36:26 - A weekly review, starting with wins. It also helps track any recurring problems so you can nip them in the bud.
38:57 - Quickly recapping my top 5 things to run your week like a CEO.
Show Links
- The CEO Collective
- The CEO Planner
- “How a model calendar helps me work just 25 hours a week!”
- “What Is Your Role as CEO?”
- CEO Date Checklist
- “How to Track Your Productivity with an Entrepreneur Scorecard”
- Racheal on Instagram
Connect with Me:
- Instagram: @racheal.cook
- TikTok: @rachealcookmba
- LinkedIn: @rachealcook
- YouTube: @the_ceo_collective
- Website: The CEO Collective
Subscribe & Review:
If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!
🎤 Thanks for listening! I'll see you next week!
Previous Episode

Run Your Month Like a CEO
You’ve probably heard of my weekly CEO date if you’ve been following me for a while now. This is where I sit down to check in on my business to make sure we’re continuing to progress towards all the goals we’ve set. But I have another CEO date every single month. This series is all about what you’re doing on an ongoing basis to ensure you aren’t only creating business plans but also following through on them and adapting as circumstances arise. So I’m diving deep today and discussing how to build in self-accountability so that your plan isn’t just another Google document you’ll never look at again.
On this episode of Promote Yourself to CEO:
2:37 - My monthly CEO date falls on the first Monday of each month. Diving into my check-in process.
5:59 - The importance of a planner to look back and review. This way, you see patterns before a big emergency crops up.
8:50 - Reviewing last month’s metrics and revenue. It keeps my finger on the pulse and helps me decide my goal for the next month.
12:08 - Actively or passively selling offers? Just putting out the information isn’t enough anymore, so here’s what I have to do now.
14:23 - Seeing what has and hasn’t worked with marketing helped me course correct quite a few times. Brainstorming all of my content for the month.
16:38 - Setting my top three monthly priorities, communicating them to my team, and managing my calendar.
Show Links
- The CEO Collective
- Join the Plan Your Best Year Ever Challenge
- The CEO Planner
- Racheal on Instagram
- Review Giveaway - Rate and Review on Apple Podcasts
Connect with Me:
- Instagram: @racheal.cook
- TikTok: @rachealcookmba
- LinkedIn: @rachealcook
- YouTube: @the_ceo_collective
- Website: The CEO Collective
Subscribe & Review:
If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!
🎤 Thanks for listening! I'll see you next week!
Next Episode

Run Your Day Like a CEO
Are your mornings just the craziest time of the day? Between dealing with pets, coffee, and kids, you ultimately feel frazzled by the time you sit down at your desk. Or perhaps at the end of your day, you’re just exhausted and collapsing into bed. Well, high-performance CEOs and leaders know they need to manage their day well and conserve their energy and brain space for what really matters to get the results they desire in life, health, relationships, and business. So today, we’re going to talk about how you can run your day like a high-performance CEO.
On this episode of Promote Yourself to CEO:
6:06 - A great day truly starts the night before. I’ve never been a great sleeper and even failed at it according to my FitBit app, so here’s how I fixed that.
15:48 - Morning routines all about personal preference. I discuss what the introvert in me thrives on.
19:58 - Pay attention to anything causing frustration in your day. What used to annoy me and how I solved it.
22:58 - Simplifying decision-making. I describe my simple capsule wardrobe choices and advance self-care scheduling.
25:41 - Having essentials for health and home shipped to me automatically. I do this for myself, my husband, and our kids.
26:43 - Manage whatever sucks away your time. The happy accident a couple of weeks ago that helped me truly relax that weekend.
Show Links
Connect with Me:
- Instagram: @racheal.cook
- TikTok: @rachealcookmba
- LinkedIn: @rachealcook
- YouTube: @the_ceo_collective
- Website: The CEO Collective
Subscribe & Review:
If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!
🎤 Thanks for listening! I'll see you next week!
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