
Limited Series! Part 4 - Promote Yourself to CEO
02/16/24 • 53 min
Say YES! to a full year of business mastery inside The CEO Collective.
Ready to fully implement and integrate our proven 90 Day CEO Operating System into your business?
During this live Open House, Racheal and our incredible mentor team will share an in-depth look at the experience working directly with us inside The CEO Collective and answer your biggest questions about taking the next step with us towards being a fully supported CEO.
Watch the video version on-demand.
Apply to The CEO Collective.
The CEO Collective is a 12-month immersive mentorship meets mastermind experience for women entrepreneurs who are ready to sustainably scale and step into the role of CEO. Applications are currently open for the next cohort until Friday February 23rd, 2024!
Say YES! to a full year of business mastery inside The CEO Collective.
Ready to fully implement and integrate our proven 90 Day CEO Operating System into your business?
During this live Open House, Racheal and our incredible mentor team will share an in-depth look at the experience working directly with us inside The CEO Collective and answer your biggest questions about taking the next step with us towards being a fully supported CEO.
Watch the video version on-demand.
Apply to The CEO Collective.
The CEO Collective is a 12-month immersive mentorship meets mastermind experience for women entrepreneurs who are ready to sustainably scale and step into the role of CEO. Applications are currently open for the next cohort until Friday February 23rd, 2024!
Previous Episode

Limited Series! Part 1 - The Growth Paradox
For one week only, we are sharing the live 90 Day CEO Sustainable Success Series with you here on the podcast!
For small business owners ready to grow – what comes first – growth at all costs or stabilize then scale?
It’s easy to believe that more revenue solves all business problems. But growth at all costs creates more chaos and leaves the business owner feeling out of control.
Research shows that small businesses fail to grow when the business owner feels out of control.
In the first live training, we are diving deep into the research behind the sustainable scale stack – a set of proven tools that help business owners regain control over their business.
Watch the video version on-demand.
Apply to The CEO Collective.
The CEO Collective is a 12-month immersive mentorship meets mastermind experience for women entrepreneurs who are ready to sustainably scale and step into the role of CEO. Applications are currently open for the next cohort until Friday February 23rd, 2024!
Next Episode

How to Scale Sustainably
I’m a business growth strategist who’s revealing the truth about scaling your business, so this episode series may have surprised you. But I want your eyes wide open when you go into business growth mode. It’s not just about making more sales; you also need to scale your team, customer experience, and infrastructure behind the scenes so your business doesn’t implode. In this final installment, I break down some key things for you to start thinking about to be more strategic and sustainable when you’re ready to go into high growth business mode.
On this episode of Promote Yourself to CEO:
3:57 - Which mode allows me to have the lifestyle I want? Being more strategic and intentional while looking towards business growth.
7:26 - Women entrepreneurs tend not to step into leadership in their finances. You can’t allocate resources or make smart decisions otherwise.
11:42 - Keep it simple, upgrade as you go, have perspective, and stop comparing yourself to others. Here’s a particularly helpful recommendation for both new and experienced entrepreneurs.
16:14 - Marketing is one area where I see people get overwhelmed. Some personal examples of how I use my own system to prevent this from happening to me.
20:07 - Slow down. Things take time. We tend to overestimate how much we can accomplish weekly or monthly, yet underestimate our amount of productivity in a year.
25:08 - The biggest disconnect I’ve noticed between entrepreneurs and other small business owners. What the former tend to do.
27:03 - Here’s something not talked about often enough behind the scenes, particularly for female business owners. Having a team of support, both professionally and personally.
30:54 - Growth isn’t linear, and that’s okay. Some pointers on handling plateaus and explosive periods of growth.
Show Links
- The CEO Collective
- The Ultimate Business Growth Checklist
- The CEO Retreat
- “What Is Your Role as CEO?”
Connect with Me:
- Instagram: @racheal.cook
- TikTok: @rachealcookmba
- LinkedIn: @rachealcook
- YouTube: @the_ceo_collective
- Website: The CEO Collective
Subscribe & Review:
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🎤 Thanks for listening! I'll see you next week!
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