SBC Spotlight: How to Build a Successful Business

In this episode, we are joined with Christen Silvia a Savey RI small business owner of Magikal Makings to discuss the importance of putting your customer at the center of everything you do as a lady boss. We explore strategies for understanding your customer's needs, preferences, and how to use this information to create products and services that truly resonate with them. We delve into the process of taking your business idea from concept to reality. We share advice on what is important for conducting market research, developing a business plan, and building a brand that speaks to your ideal customer and being ready to face several learning curves along the way without regret.