The circle - with Stiina Hintsa

01/26/19 • 44 min

Annastiina Hintsa – the Chief Operating Officer of Hintsa Performance and the daughter of the company’s founder Dr Aki Hintsa – talks about the history of the Hintsa approach to wellbeing. From Ethiopia to the top of Formula 1 motorsport and into the boardrooms of the world, Stiina's mission is to help us optimise rather than maximise performance.
What does that mean? How do we do it? And why is this important for leadership and communication? Find out in this episode of the podcast.

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Mike Sergeant on PR for Humans - Happy new year!

In the first podcast of 2019, Mike shares his excitement about the launch of his book PR for Humans. He outlines the principles in the book: how business leaders tell powerful stories. Enjoy. Please rate, review and share.

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The changing story of charity comms with Kirsten Walkom

Global charities and NGOs haven't escaped reputational scrutiny in recent years. As global communications director for Save the Children International, Kirsten Walkom is steering a new approach to storytelling and communications.
The sector remains heavily reliant on powerful case studies and a sense of 'doing good'. But new levels of transparency and scrutiny mean that organisations like Save the Children have to be more agile and sophisticated in their public engagement.
This episode is a must-listen for anyone thinking of going into charity comms, or anyone who wants to understand the fascinating challenge of steering the reputation of a major international charity.
Issues heavy - but light in texture: listen to Mike and Kirsten in conversation!