Podcast Host Army

I'm thrilled to share some insights from my recent podcast episode where I had an enlightening conversation with Daniel Gray, the successful host of Studio 44.

1. The Power of Local Businesses: Daniel and I delved into the importance of focusing on local businesses for growth and monetization in podcasting. He shared how tapping into the local economy and supporting smaller businesses with modest advertising budgets can create a steady stream of income. It's all about overlays, product placements, or background mentions - small drips of income that add up over time.
2. Diversity in Guests: We also discussed the benefits of interviewing a diverse range of guests. Sharing their stories not only enriches our content but also helps these local businesses gain exposure.
3. Daniel's Success Story: Daniel has seen significant growth since starting his show, now working with 115 brands at various levels. He shared a success story about a local business owner named Joel, who saw a boost in revenue after sharing his story on the show.
4. Mistakes to Avoid: Daniel advises against overpricing the market and emphasizes the importance of starting at the bottom and working up. Being realistic about what people can afford is key to building long-lasting relationships with local businesses.

I hope these insights spark your curiosity and entice you to listen to the full episode. There's so much more to learn from Daniel's experience and wisdom.

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I'm excited to share some insights from a recent conversation I had with the remarkable Leanne Lovely, a podcast host with a unique perspective on sales.

Leighann, who you may know from her current podcast Let's Talk Air: Humanising the Conversation, is embarking on a new journey with her upcoming podcast, Love Your Sales, launching in January 2024.

Why the shift, you ask? Leighann felt her previous podcast was causing some confusion about her expertise. She wanted to align her brand and focus solely on sales, hence the birth of Love Your Sales. The name, suggested during a group discussion, perfectly encapsulates her approach to sales - one that's filled with love, empathy, and a focus on understanding and solving problems for people.

Here are some key takeaways from our chat:

1. Sales is about Connection: Leighann believes that sales shouldn't be a dreaded task. Instead, it should be about connecting with others, understanding their needs, and offering solutions.
2. Empathy is Key: With a background in HR, Leighann brings an empathetic approach to sales. She emphasizes the importance of getting to know people before discussing how her product can solve their problems.
3. Love Your Sales: Leighann's new podcast aims to change the narrative around sales. It's not about pushing a product, but about loving the process and the people you're helping.

I was truly inspired by Leighann's fresh perspective on sales, and I'm sure you will be too. So, mark your calendars for January 2024 and join Leighann on her new podcast journey.

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I'm excited to share with you some highlights from my recent podcast episode where I had the pleasure of interviewing Matt Bertram, a podcasting guru and the CMO of OGGN, a global oil and gas network.
Here's a sneak peek into our conversation:
The Power of Podcasting: Matt shared his 12-year journey in podcasting, revealing how his show, The Unknown Secrets of Internet Marketing, has become a top-ranked podcast in the digital marketing and SEO space. With a whopping 4 million downloads and counting, it's clear that podcasting is a powerful tool for reaching a wide audience.
Podcasting as a Marketing Funnel: What started as a training tool for Matt's team has evolved into a content marketing funnel that drives traffic back to his digital agency, EWR Digital. It's a testament to the versatility and potential of podcasting.
The Impact of Authorship: Matt is not just a podcaster, but also an author of several books that shape conversations in his industry. His works, including Build Your Brand Mania, Rise of the Personal Brand, and Know Like Trust, offer valuable insights into business growth, personal branding, podcasting, and SEO.
A Fun Fact: Did you know Matt once applied to create a podcasting merit badge for the Boy Scouts of America? Although it didn't pan out, it's a fun testament to his passion for podcasting.
I encourage you to search for Matt Bertram's podcast and books. They're a treasure trove of knowledge for anyone interested in digital marketing, SEO, and of course, podcasting.

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On this episode of Podcast Host Army, I had the honor of sitting down with Dom Brightmon, the incredible host of the Going North podcast, and our conversation was nothing short of inspirational.
🚀 Behind the Mic with Dom Brightmon
Starting a podcast can be a wild ride, and Dom's journey with Going North is a testament to that. He shared the initial hiccups he faced, like technical glitches during his ambitious "50 Days of Inspiration" series, which coincided with his book launch. But Dom's resilience shone through, and with some savvy editing help, Going North found its rhythm and now thrives across platforms like SoundCloud, Libsyn, and Apple Podcasts.
🌱 The Power of Perseverance
Dom's story is a powerful reminder of the importance of personal growth and the amazing connections we make through podcasting. His dedication to self-improvement and the bonds formed with guests and listeners alike have been the driving force behind Going North.
💡 The Magic Off-Air
One of the most captivating takeaways from our talk was the value of the off-air conversations. Dom revealed that these discussions often hold even more depth and insight than the recorded episodes. It's in these unscripted exchanges that the true essence of Going North shines.
📚 Inspiring Authors Everywhere
Going North isn't just about podcasting; it's a platform that encourages and inspires people to share their stories through writing. Dom has featured guests ranging from young authors who've channeled their experiences with bullying into their work, to octogenarian therapists offering a wealth of knowledge. These narratives are crafted to spark your own authorial ambitions.
🎧 Listen, Learn, and Grow
If you're ready to dive into a world of motivation and creativity, check out the Going North podcast on your preferred listening app or visit goingnorthpodcast.com. Whether you're an emerging writer or simply seeking a burst of creativity, Dom's podcast is the perfect companion on your journey.
Thank you for tuning in and for your continued support. Conversations like the one I had with Dom are what make Podcast Host Army such an enriching experience. I'm eager to see where our shared inspiration will lead us.

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Today, I have an incredible guest joining me - Ewell Smith, the host of the "Close the Deal" podcast. We had an enlightening conversation about the power of podcasting and the journey behind "Close the Deal." Here's a glimpse into what we discussed:

1. The Power of Podcasting: Ewell shared how he discovered the potential of podcasting after the BP oil spill. He realized that podcasting could be a powerful tool to connect with people, share stories, and promote businesses. It's amazing how this medium allows us to forge meaningful connections.
2. Birth of "Close the Deal" Podcast: Ewell explained how the idea to use media to promote their business brokering and franchising services led to the creation of "Close the Deal." They even went the extra mile by purchasing the domain name "closedthedeal.com" to strengthen their brand and credibility.
3. Growth and Opportunities: As Ewell started producing episodes, they experienced a surge in collaboration and sponsorship offers. Their podcast became an integral part of their sales funnel, opening doors to new opportunities. It's a testament to the immense potential podcasting holds.
4. The Journey of Podcasting: Ewell emphasized that podcasting requires time and effort to grow, but the rewards are worth it. They began with one episode per month while juggling other commitments, proving that patience and persistence can lead to great results.

I hope these insights pique your interest and encourage you to tune into the "Close the Deal" podcast. Whether you're considering starting your own podcast or simply fascinated by the power of this medium, there's always something to learn from Ewell's experiences.

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