PGP 764 Upselling VS Cross Selling Pest Geek Live

03/14/24 • 33 min

Pest Geek Pest Control Podcast Worlds #1 Pest Control Training Podcast

Join The Pest Geek Live Or Ask The Pest Geek Live Mondays @8 AM EST Today's Topic: Upselling VS CrossSelling

Upselling and cross-selling are both sales strategies used to maximize the value of a customer by offering additional purchases, but they differ in approach and execution.

Upselling is the practice of encouraging a customer to buy a more expensive version of a product or service that they are already in the process of purchasing. The goal is to make a more profitable sale by suggesting a higher-end version of the item, an upgrade, or an additional feature that increases the value of their purchase. For example, if a customer is booking a standard room in a hotel, an upsell would be to offer them a suite or a room with a better view for an additional cost.

Cross-selling, on the other hand, involves recommending related products or services that complement what the customer is already buying. This strategy aims to increase the customer's purchase size by adding more items to their basket, enhancing their overall experience with complementary products. An example of cross-selling would be suggesting a travel insurance policy to a customer who is booking a flight, or offering a phone case to someone purchasing a new smartphone.

In essence, upselling focuses on upgrading or enhancing the primary product the customer intends to buy, while cross-selling aims to sell additional, complementary products or services alongside the primary purchase. Both strategies can effectively increase revenue and enhance customer satisfaction by providing more value.

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Join The Pest Geek Live Or Ask The Pest Geek Live Mondays @8 AM EST Today's Topic: Upselling VS CrossSelling

Upselling and cross-selling are both sales strategies used to maximize the value of a customer by offering additional purchases, but they differ in approach and execution.

#PestGeekLive #LiveStream #MondaysAt8AM #PestControlCommunity #YouTubeLive #FacebookLive #TwitterLive #InstagramLive #TikTokLive #pestmanagement

Previous Episode

PGP 763: 8 Things Owners That Grow Quickly Have Pest Geek Live

Join The Pest Geek Live Or Ask The Pest Geek Live Mondays @8 AM EST Today's Topic: 8 Things Owners That Grow Quickly Have

DNA Education Age 28 - 35 Previous Business Experience Operations Manager Territory Managers Branch Managers Sales Managers Vice President Sales Marketing Support At Home Spouse can carry the finances You bring the spouse home to help You can bring your children on Spouse cannot support you Partners With Business Experience Access To Cash Inherit The Business Have Mentors Attend Events & Network

Next Episode

PGP 765 Avitrol Unveiled: Ethical Bird Control and the Future of Wildlife Management with Stephen Vantassel

Dive into the fascinating world of vertebrate pest control with Stephen Vantassel on the Living The Wildlife Podcast, a proud member of the Pest Geek Podcast family. In this enlightening episode titled "Avitrol Unveiled: Ethical Bird Control and the Future of Wildlife Management with Stephen Vantassel" Stephen engages with Sheldon Dillingham, the innovative mind behind Avitrol Corporation. Together, they explore Avitrol, a groundbreaking chemical product designed not to harm, but to humanely deter unwanted bird flocks from specific areas. Discover the science behind this fear-inducing method, debunk common myths about its use, and learn about the dedication to responsible wildlife management. Sheldon shares the inspiring story of Avitrol's evolution, the challenges faced in altering perceptions, and the commitment to stewardship and ethical practices in pest control. Join us for a journey into the lesser-known aspects of wildlife management, emphasizing the critical need to preserve and responsibly use vertebrate pest control products.

Stephen M. Vantassel, CWCP, ACE Wildlife Control Consultant, LLC 🌐 Blog: [wildlifecontrolconsultant.com](https://wildlifecontrolconsultant.com/) 📄 Papers: [Academia.edu](https://kingsdivinity.academia.edu/StephenMVantassel) 🎥 Videos: [YouTube](https://www.youtube.com/channel/UCxP_IBhnqcgvX_aRM4f91nQ) 🎙 Podcasts: [Pest Geek Podcast](https://pestgeekpodcast.com/stephen-vantassel/) 📞 Phone: 406-272-5323 Mtn Time

Stephen Vantassel aims to help individuals resolve conflicts with wildlife through teaching, training, writing, and research. Listen as we delve into the complexities of ethical pest management and the importance of adhering to legal standards in the field.

Remember, Wildlife Control Consultant, LLC, the Pest Geeks Podcast, Living the Wildlife Podcast, Stephen M. Vantassel, and their/his affiliates are not liable for how this information is used. Always follow national, state, provincial, and local laws when using pesticides and/or other control methods to manage pests, and make sure to read and follow label directions for any product you use.