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Patient Centricity - “Big pharma… victims of their own success?” (Part 2 of 2)

“Big pharma… victims of their own success?” (Part 2 of 2)

Patient Centricity

10/11/24 • 21 min

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In the first episode about patient-centricity transformation, Torsten outlined how to shift the hearts, minds and hands of people in the organization. This episode continues the conversation and focuses on shaping the organizational structure and operating model to support patient centricity. Specifically, the need to break with traditional, and often successful, ways of operating, as well as the approaches and models organizations can adopt. This conversation is based on chapter 10, “Transforming to a Patient-Centric Organization.”

Featuring: Torsten Bernewitz, principal emeritus at ZS. Torsten created and led ZS’s global change management expertise center.

Produced by Samantha Keyes and Georgianna Moreland

10/11/24 • 21 min

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