Online Course Creator Show

#102: Join Money Makers here: https://loublakely.com/mm
In this episode, I’m joined by Chloe Johnson - an e-commerce strategist and founder of The Marketing Cafe. Chloe launched her first online course with a tiny audience and a newborn...and still brought in $10K.

Chloe shares how she finally got her course out of her head and into the world, what shifted when she followed a proven launch system, and how she sold her program before it was even created.

Her story is a powerful reminder that you don’t need perfect timing or a huge list - just the right support and a step-by-step plan.

Inside this episode:

• How Chloe went from course procrastination to confident course creator
• The surprising strategy that helped her sell with a list of under 300 people
• How she used her previous business success to build authority
• What she’s focusing on now to grow her revenue and reduce 1:1 work

If you’ve been waiting for the “right” time to launch, this episode will show you why it’s time to stop waiting and start.

View the full shownotes with all links and resources here:
https://loublakely.com/chloe-johnson-marketing-cafe
Enjoy the episode,
Lou xx

I'd love to hear what you thought of this episode! Send me a message...

Join me on IG: https://www.instagram.com/loublakely_/
Find out more on my website: https://loublakely.com/

#101: You can join Money Makers here: https://loublakely.com/mm
In today’s episode, I’m joined by one of my amazing clients, Jodine McIntyre from Social Smarty — a social media trainer who went from stalled launches and self-doubt to doubling her membership and recurring revenue using the exact launch system I teach inside Money Makers.

We dive into her story of launching, what really changed for her this time, and why launching is about more than just strategy — it’s about support, mindset, and structure that works.

Inside this episode:

• Why Jodine used to bail mid-launch (and how she stopped)
• What made the biggest difference in her most successful launch ever
• The “aha” moment she had about her membership business model
• How launching is helping her shift from client work to true freedom

If you’re on the fence about joining Money Makers or wondering what’s really possible for you — Jodine’s story is a must-listen.

View the full shownotes with all links and resources here:
https://loublakely.com/jodine-mcintyre-social-smarty

Enjoy the episode,
Lou xx

I'd love to hear what you thought of this episode! Send me a message...

Join me on IG: https://www.instagram.com/loublakely_/
Find out more on my website: https://loublakely.com/

#056: Ever wondered how the power of your voice can amplify your business? Wonder no more! Join me as I interview Sally Prosser, an acclaimed voice and public speaking coach, who opens up about her passion for speaking, the profound impact it has had on her business, and how you can leverage your voice to make a real difference.
In this episode, you will learn:

• 3 tips to start sharing your voice more online
• How to reframe your relationship with social media so you can use it grow your business
• A unique strategy for moving past the fear of judgement
• The ways that Sally has learnt to deal with haters online, and how you can move past the fear of getting haters
• How to show up consistently online, even when you don't feel like it

Enjoy the episode.
About Sally Prosser
Sally Prosser is a voice and public speaking coach. Over the past 20 years she's helped hundreds of professionals speak with more confidence, had a career as a TV reporter and built a community of more than 300 thousand on TikTok.

She's a TEDx Speaker Coach, an expert on using a hairbrush as a microphone and in 2020 was named Young Entrepreneur of the Year for PR and Media in Queensland.

Sally is your one-stop-shop for everything speaking. From gaining the confidence to put yourself out there...to producing a strong voice...to crafting speeches for the stage...and designing strategy to get your spoken message heard. And with a strong belief that our voice is the organ of our soul, she's all about finding your unique voice and speaking from the heart!

To discover more about Sally and how she can help you speak up for your business:
Follow Sally on Instagram

Check out her website

Enjoy the episode!

I'd love to hear what you thought of this episode! Send me a message...

Join me on IG: https://www.instagram.com/loublakely_/
Find out more on my website: https://loublakely.com/

#103: Join Money Makers at loublakely.com/mm

In today’s episode, I’m joined by Leeann Bassett from Face Up Now - a LinkedIn and social media trainer who’s used one repeatable launch system to grow her business and successfully sell multiple digital products.

Leeann first joined my original launch program (then called Launch & Thrive) back in 2021. Since then, she’s used the system again and again to launch both courses and group programs - gaining confidence, clarity, and clients along the way.

Inside this episode, we cover:

• How Leeann used one launch system to successfully sell different products - including signature online courses, mini courses, and group programs.
• The doubts Leeann had before launching - and how she overcame mindset blocks and imposter syndrome to create and sell an online course.
• How launching has helped her grow her personal brand, build her list, and create more freedom beyond 1:1 services.

If you’ve been putting off launching your course because you’re unsure where to start or whether it’ll pay off — this is a must-listen.

View the full shownotes with all links and resources here:

https://loublakely.com/repeatable-launch-system

Enjoy the episode,

Lou xx

I'd love to hear what you thought of this episode! Send me a message...

Join me on IG: https://www.instagram.com/loublakely_/
Find out more on my website: https://loublakely.com/

#100: Join Money Makers here: https://loublakely.com/mm PLEASE NOTE: Doors for Money Makers now close on Wednesday 28th May at midnight AEST (amended from what is mentioned in this episode).

I can’t believe it — episode 100! 🎉

Today’s episode is both a celebration and a deep dive into the signature program I’ve poured years of expertise into: Money Makers. Whether you’re brand new to launching or have a digital product collecting dust, this episode will walk you through exactly how Money Makers works - including what’s inside, what makes it different, and how it helps you launch your course with confidence.

This program is the proven step-by-step launch system used by dozens of my clients to move beyond 1:1 work and start generating real income with scalable offers. If you’ve been curious about joining, this is your behind-the-scenes pass to everything you need to know.

Inside, you’ll learn:

• What’s inside Money Makers
• The four phases of the Money Making Curriculum
• Why this round includes bonus weekly calls and accountability
• Whether it’s right for you (even if you’re not tech-savvy or don’t have an audience yet)
• How much it costs and how to join

View the shownotes for all links and resources here:
https://loublakely.com/episode-100

Enjoy the episode,
Lou xx

I'd love to hear what you thought of this episode! Send me a message...

Join me on IG: https://www.instagram.com/loublakely_/
Find out more on my website: https://loublakely.com/