Ep143: Why You Can't Get Started

10/12/18 • 30 min

Vicky and Joe have been beaten into submission by their livers, so this post-holiday podcast is powered by peppermint tea. In it, they throw around accidental innuendos (in YOUR endo) and explain in painful detail why you can't get started. Writing your book, that is. Or anything else, in fact. Tune in and find out what's holding you back, and the simple (but maybe not easy) things you can do to get started. Oh, and this podcast also contains purring.

Key Takeaways:

[2:55] Why is getting started so tough?

[5:00] Do you consider yourself not ‘qualified enough’ to write a book?

[6:45] If you can easily talk about your business for more than an hour, then you are an expert!

[7:50] Who are ‘you’ to write a book? Beat that imposter syndrome.

[10:20] What you know is very valuable. Don’t underestimate yourself.

[15:15] For example, Vicky would love to read a book about sheep keeping!

[17:10] What kind of person are you? What do you stand for?

[19:25] Who are you writing for? What problem are you trying to solve?

[22:00] Vicky shares examples of how everyday professionals can benefit from writing and selling a book.

[27:00] What are people googling or searching for? Can you answer those questions in a book format?

[28:15] Vicky offers a quick recap of what you need to do to get started.