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Not Another Marketing Podcast - SEO & Social Media tips for business week ending 29th May 2015

SEO & Social Media tips for business week ending 29th May 2015

05/29/15 • 16 min

Not Another Marketing Podcast

Here’s an in-depth look at the weeks SEO and Social Media tips for the week ending 29th May.

I hope they are useful and you can find all the latest tips on Twitter or my Facebook page.

Enjoy!

  1. Blog about your mistakes & show others how to put things right.
  2. Your title tag is seen externally in search results & on social media. Make it count!
  3. Offer Social Media as one of your customer support contacts.
  4. Try and get 400 words minimum on your page. Google & users love text.... but don’t waffle!
  5. Feature your customers & case studies on social media.
  6. Use JustUnfollow to see who’s left you. Analyse the leavers & change change tactics if you need to.
  7. Use @yoast #SEO plugin for #Wordpress to get get better control over your pages.
  8. Live Tweet your next event. Set up a test account to practice first.
  9. Follow Google Webmaster on YouTube for stacks of video advice.
  10. Cross promote across your social media. You’re on multiple platforms, so are your customers.
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Here’s an in-depth look at the weeks SEO and Social Media tips for the week ending 29th May.

I hope they are useful and you can find all the latest tips on Twitter or my Facebook page.

Enjoy!

  1. Blog about your mistakes & show others how to put things right.
  2. Your title tag is seen externally in search results & on social media. Make it count!
  3. Offer Social Media as one of your customer support contacts.
  4. Try and get 400 words minimum on your page. Google & users love text.... but don’t waffle!
  5. Feature your customers & case studies on social media.
  6. Use JustUnfollow to see who’s left you. Analyse the leavers & change change tactics if you need to.
  7. Use @yoast #SEO plugin for #Wordpress to get get better control over your pages.
  8. Live Tweet your next event. Set up a test account to practice first.
  9. Follow Google Webmaster on YouTube for stacks of video advice.
  10. Cross promote across your social media. You’re on multiple platforms, so are your customers.

Previous Episode

undefined - SEO & Social Media tips for business week ending 22nd May 2015

SEO & Social Media tips for business week ending 22nd May 2015

Experimenting with a new studio(!) set up this week so apologies for a few pops.... turning the mic gain down a bit for next week.

Here’s a in-depth look at all the SEO & Social Media tips from my Twitter account for the week ending 22nd May 2015.

Don’t forget to follow me on Twitter for all the latest tips and watch out for the podcast every Friday.

  1. Re-purpose blog content into audio, video, pdf’s, slideshow etc. Get the most from a post!
  2. We’ll soon be searching by voice. Make sure your content is answering why’s and how to’s.
  3. Don’t buy likes & follows. In the long run its not worth it. They don’t care about you.
  4. Web page code extensions (.php or .html) don’t matter but try to make your URL as friendly for the user as possible.
  5. Share other people’s content on Social Media but only if you think its of interest to your followers.
  6. Keep your XML sitemap up to date. Get a plugin for your CMS to automate the process.
  7. You are not your customer. Create a persona so you target Social Media posts at the right people.
  8. Backup your website... a lot. All your search spots could go if you have to start from scratch.
  9. Get a personal Twitter handle & keep your business account just for business.
  10. Set-up a useful 404 error page. Add a search box & use it to keep people on your website.

Next Episode

undefined - SEO & Social Media tips for business week ending 5th June 2015

SEO & Social Media tips for business week ending 5th June 2015

Its the first podcast of the new month so that means a different colour graphic at the top of the page. This month its Pomegranate!

Here’s an in-depth look at my SEO & Social Media tip for the week ending 5th June 2015.

Don’t forget to follow me on Twitter or Facebook for daily tips and advice.

Enjoy!

  1. Protect yourself from HashTag Bomb fail by using the definition link in Hootsuites search box.
  2. Look at the followers tab in Twitter Analytics to see more about your followers.
  3. Ignore the social media snobs. Its OK to schedule your posts but reply & react quickly.
  4. Video is really important. Make that move & create some video guides, demonstrations or just a quick hello.
  5. Your keywords or phrases should be what your visitors search for. Write content for what people want.
  6. Check your image sizes on Twitter to make sure they look good on mobile.
  7. If you sell stuff then encourage reviews. Its great for SEO, content and future customers.
  8. Make your photo’s interesting. Use real people & unconventional angles then use them on your social media.
  9. Cross link your pages so visitors can find things easier. Its also good for your bounce rate!
  10. Run a twitter competition. Create a hashtag & promote to existing & potential customers.

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