011 AUDIO: Steven Raichlen Reveals BBQ Secrets for Quick Smoke

This Memorial Day weekend, service men and women in the U.S. will be honored for their service and those who served will be remembered. Many of these celebrations will occur in backyards and over hot, smoky barbecue grills and cold, refreshing beverages.

If you’re planning on throwing anything on the grill this weekend you must watch this exclusive interview with multi-award-winning author, journalist, cooking teacher, and TV host, Steven Raichlen!

Raichlen shares secrets of the grill with our Motormouth Podcast recently. Raichlen is the man who reinvented barbecue. His best-selling Barbecue! Bible cookbook series (5 million copies in print) and Primal GrillTM and Barbecue UniversityTM TV shows on PBS have helped people all over the world ascend the ladder of grilling enlightenment.

“I’m visiting Amarillo to have some fun and help my friends at Panhandle PBS raise awareness of all their great programing,” says Raichlen.

Learn barbecue smoke secrets from the Master; Steven Raichlen

Raichlen’s obsession with live fire cooking began with The Barbecue Bible (Workman, 1998), an IACP/Julia Child Award-winning encyclopedic study of global grilling chronicling his 4-year, 200,000-mile odyssey in pursuit of the world’s most remarkable grilling. How to Grill (Workman, 2000) was the world’s first step-by-step guide to live fire cooking, with more than 1000 color photographs, hailed by the New York Times as “astute, approachable, and eminently appealing.” How to Grill won an IACP Award and has more than 1.8 million copies in print.

The Street Auto Group; Street Toyota and Street Volkswagen, have served the Amarillo area for over 34 years and has received the prestigious Toyota President’s Award for the past 11 years. Street Toyota was named the 2012 Automotive News ‘100 Best Dealerships To Work For.’ The Street Auto Group has been a valuable corporate citizen in the Panhandle area. They provide support to area nonprofit organizations such as Boy Scouts of America, United Way, The Mavericks Boys and Girls Club, High Plains Food Bank, Eveline Rivers Christmas Project, Snack Pak 4 Kids, Amarillo Symphony, Amarillo Museum of Art, Discovery Center, CACHA (Hispanic Chamber of Commerce), West Texas A&M University and many other organizations.

Media Contact: Flo Lopez, Street Toyota of Amarillo, Texas, (806) 355-9846, [email protected]

For more stories from the West Texas Panhandle area, check out all of our latest Motormouth Podcast episodes on iTunes: https://goo.gl/4rlAOP

Transcript:

John: Here we are again in Amarillo. I’m John ‘Motor Mouth’ Luciano from Street Auto Group. We’ve got something...

Flo: Hi, guys.

John: Really fun today!

John: You know my cohort over here, Flo. We’ve got Steven Raichlen with us today. We’re going to talk a little bit about his book, Project Smoke, his show Project Smoke, so I’m kind of guessing it’s all about smoke for you, right?

Steven: It’s all about smoke. Yes, because all barbecue is smoke, but not all smoked foods are barbeque, right? Think of smoked salmon. Think of smoked cheese. Think of even bacon, that’s not barbecue. The book is really about smoke in all of it’s tasty splendor.

John: That is awesome. In all kinds of different types of food, right? You can barbecue anything. Am I right?

Steven: Well, you can smoke anything.

John: Okay.

Steven: I don’t know that you can barbecue a cheesecake, but you can smoke a cheesecake.

John: [laughs]

Steven: And you will actually find a smoked cheesecake recipe in my book.

John: Okay. There’s our first word for today. Flo, you’ve got to find a smoked cheesecake.

Flo: That’s why you didn’t write the book.

John: That’s why I didn’t write the book. You’re exactly right. I think I’ll stay in the car business. We’re in Amarillo, Texas, as you guys know. And we’re talking about the Panhandle PBS today, who we love and is dear to our heart, as you know. And It’s awesome that your show is shown by them and take it. And now, we talk about your book. One here. So you’re signing autographs today with Boyd’s equipment, on the canyon.

Steven: Boyd’s carries the books and also my Best of Barbecue cooking accessories. You can also find it at Hasting’s book store and Barnes and Noble, online at biblebarbecue.com, which is my website, widely available.

John: Barbequebible.com?

Steven: Yes. B-A-R-B-E-C-U-E-B-I-B-L-E.com.

John: That is awesome.

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