How to Produce Immersive Projects that Make Business Sense: Matt Daly

Matt Daly is an award-winning XR and Virtual Worlds producer. Together we made real a few dozen projects in immersive tech, R&D innovations, spatial computing and partnerships all over the world.

In this first episode we delve into lessons learnt from building immersive projects, reflect about success of Wargaming Special Projects and how to turn early innovative initiatives into products. We discuss how tacos and margaritas help with ideation, what it takes to be a practitioner who makes innovation real, how AI helps to reduce effort required for idea validation. We also discuss trends in wearables, gaming, online collaboration, talk about crafting projects at an intersection of arts, music, XR and review best metaverse use cases that make business sense.

As we elaborate on secrets of storytelling, building communication with stakeholders and where to find space for innovations, there are a few ideas that resonate with me personally:

1. “If you accept that you are not nearly as important to everybody else as you think you are, it will be a very good asset for you”.

2. “When a technology becomes boring enough that you are not thinking about it, that’s a moment when it becomes a practical thing”.

3. “I tend to ask for forgiveness rather than for permission”.

4. Bonus: how hand-washing dishes helps to trick your brain and solve problems creatively

Please, enjoy our conversation, subscribe, rate the show and share your thoughts with us at [email protected]

Matt Daly: https://www.linkedin.com/in/dalymatt/

Alex Babko: https://www.linkedin.com/in/alexanderbabko/

This is a personal podcast. The views and opinions expressed here are only those of the author and do not represent those of any organization or any individual with whom the author may be associated, professionally or personally.