How to use Linkedin to reach 35k people with Lewis Gale, Voltura

In this episode we go a bit deep on a platform that most people and especially small businesses might ignore - Linkedin. And we do this with Lewis Gale, the managing director of Voltura (formerly known as Social Grind). On his own Linkedin, Lewis says he is “Someone who loves achieving the unachievable and solving the unsolvable.” A fair fact. Through his own growth strategies, he managed to reach 35,000 registrations within a few months for a product launch by leveraging the social media platform. Learn how you can use Linkedin to its fullest potential in this episode.

What you will learn in this episode:

• How you can reach 35,000 registrations for your product launch using Linkedin
• How to write an effective connection message on Linkedin
• Tools you can use to create a buzz around your product launch
• How to advertise to people if you are a B2B
• The uses of social media platforms for B2Bs
• Sales Navigator - sales CRM tool for Linkedin
• How to effectively grow your connections on Linkedin
• How to create super targeted campaigns by using Linkedin and Facebook
• The benefits of MultiLogin for mass CRM projects

Resources mentioned:

• Social Grind  now known as Voltura
• FounderFindr
• Tony and Guy cosmetics
• Sales Navigator
• MultiLogin

What business would you build on Mars?

I create gin. I would do alcohol for sure. I think after a couple of months people start to return to normal as it becomes the new normal way of life.... If there’s no alcohol and you’re the only alcohol provider… Imagine if there’s only one bottle shop? And because the temperature there is really low, I’d turn it into a slushie. I would put it outside, turn it into slush and sell it as slushie gin.

Reach Lewis here on:

• LinkedIn