Taking Your Podcast Listener on a Transformational Journey

02/28/22 • 14 min

2 Listeners

“Our job is to inspire people to change their stories so that they can change their lives.” That story for the Podcaster and their listener is the transformational journey. David drew a small picture on our whiteboard with a stick figure (our listener), a bridge that is a fantastic blue line representation of the Golden Gate bridge in San Francisco (the journey), and a little house (where we want to take them).

Transformational- make a thorough or dramatic change

Listener transformational journey- imagine a path your listener is walking.... Where are they starting, where do you want them to end, what obstacles might they meet along the way?

Listen to Episode 3 Brianne Davis

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Transformational- make a thorough or dramatic change

Listener transformational journey- imagine a path your listener is walking.... Where are they starting, where do you want them to end, what obstacles might they meet along the way?

Listen to Episode 3 Brianne Davis

Join the Mastering the Art of Podcasting Membership group

Join our FREE Facebook community: Mastering the Podcaster Mindset Support Group

Get the Guide “The Biggest Mistake Podcaster Make and How to Avoid It”:

DM us on IG: @podcastermindset

Previous Episode

Clever Conversations with Our Member Spotlight guest Bri Campano

Our guest this week is Bri Campano aka The Clever Biotch. Bri is the host of Clever Conversations podcast. Bri was a podcasting student of ours that became a member of our podcast membership group and is now a highly valued contributing member of our KaSa Media Production family.

EpisodeTakeaways:

Giving speeches is easy.... Podcasts are vulnerable...Voice in her head that says “Nobody cares what you are saying. What do you have to say?” Barrier- breakthrough knowing that her words are important and she can make a difference
Just do it! Have people around you- mentors, coaches, friends to support and let you know that what you are saying is important
Bri did a podcast episode alone where she spoke from her heart and shared a message that made an impact for her. She had an incredible response from listeners because she opened up.
Feedback from listeners is so powerful- if listeners' lives are being touched and I have made their day brighter that is more important than downloads.
Bri doesn’t even check downloads!!!
Bri's big surprise: Her calendar changed dramatically- now she has pre-interviews with amazing people and is doing a series of episodes with a dr about a medical procedure she is going through
Another surprise: camaraderie & community! Friends that feel like family.
Do it messy- do it crazy- you have to have a starting point- look how much I have grown and improved!

Listen to Bri's Podcast: Clever Conversations

Cleverconversationspodcast.com

facebooks.com/groups/cleverconversations

Tiktok & IG: @cleverbiotch

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Davdi’s Mic: Shure Beta 57A

Tiph Mic: Blue Blueberry

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Edited by: The Sexy Sound Guy (aka David Sais)

Produced by: KaSa Media Productions

Next Episode

Don't Be Afraid of the Big Bad Tax Wolf (Setting Your Podcast Up for Tax Success) with guest Jeni Thomas

2 Recommendations

Did you know that you can set your podcast up as a corporation to give you maximum tax benefits? This week's podcast guest, Jeni Thomas is both a podcaster and a tax expert. She gives us some great tips for setting our podcast up as a business.

Episode takeaways:

Know the endgame for your podcast- is it a hobby or business? The IRS frowns on hobbies- cannot deduct expenses. So set your podcast up as a business from day 1.
LLC or Corp?-LLC is business entity... SCorp is a tax classification- layer on top of the LLC
SCorp has stand alone 1120s all income and expenses go through 1120s- K1 (like a W2) split profit...K1 goes on 1040 and taxed at regular tax rate
Save expenses, receipts, mileage logs. Jeni recommends the Stride App.
SCorp takes deductions- any biz costs...ex: podcast host, online recording, equipment, software, travel to conference (hotel, airfare, mileage, meals)- Red flags - stay away from meals & entertainment unless at a conference, home office
Sponsorships- any income over $600 reported to IRS (1099 from the company) Be sure to give biz EIN# (not SS#) to sponsors
LLC protects from legal suits- cannot come after you personally
Have a separate bank account for everything to do with podcast
Ok to take biz expenses out of personal account in the beginning. However, income needs to go into a business account from ad rev or sponsorships.
Any $$ personally invested in your biz/podcast is considered a “loan from the shareholder”
Take list of expenses to accountant- loan from shareholder...K1 comes off your taxable income or adds to your taxable income
Pay yourself through corp- deduction- will pay SS

Join our membership and get Jeni's tax masterclass! Join here

IG: iamjenithomas, keriandjeni

Pod: Honestly Unfiltered with Keri & Jeni

Email: [email protected]

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Tiphany's Mic: Blueberry by Blue

Jeni's Mic: Shure MV7

David's Mic: Shure SM7B

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Produced by: KaSa Media Productions

Edited by : David Sais (aka Sexy Sound Guy)